Automated Precision Inc. (API) is a leading manufacturer of laser measuring and metrology products. Our systems are used in a variety of industries including aerospace, shipbuilding, heavy equipment manufacturing, machine tool, energy and construction verticals. Our products and services offer precision measuring, non-contact surface scanning and the latest in machine tool calibration. API's experienced engineering and operational teams are unmatched in its ability to create advanced, innovative products which meet the needs of rapidly evolving industries. At the corporate headquarters in Rockville, MD we are currently seeking to add to the team a Marketing Manager.
Key Responsibilities
- Plan and execute marketing campaigns
- Manage Google Ads, website content, SEO, and lead generation
- Run social media (primarily LinkedIn & YouTube) and content marketing
- Maintain and improve the company website (content, visuals, UX)
- Create marketing material: brochures, datasheets, presentations, videos, webinars
- Develop sales tools (PowerPoint decks, sales scripts, demos)
- Explain highly technical products in plain, customer-friendly language
- Manage trade shows, events, and customer marketing activities
- Write newsletters, articles, press releases, and customer communications
- Use CRM and marketing analytics tools to track performance and ROI
Qualifications
- 3+ years of B2B marketing experience (industrial, technical, or engineering products preferred)
- Graphic design experience (Adobe, Canva, or similar)
- Experience managing Google Ads and digital campaigns
- Strong writing and storytelling skills for technical audiences
- Working knowledge of CRM systems and marketing measurement tools
