About Infinite Academics
Infinite Academics helps families win the college admissions and test prep game with high-touch SAT/SHSAT prep, subject tutoring, and college advising. We work with parents of 8th–12th graders who want clarity, a real plan, and better outcomes without wasting years or tens of thousands of dollars.
We’re growing and now need a doer who can run our marketing machine week in and week out.
Role Overview
We’re looking for a Digital Marketing Coordinator who can own day-to-day execution across:
- Paid ads (Meta + TikTok)
- Email/SMS nurture (GoHighLevel)
- Social media content
You’ll work remotely most of the week and be on-site once per week to film content, capture stories, and stay connected to what’s happening with students and families.
Strategy, offers, and positioning are set by the founder. Your job is to implement, optimize, and report consistently.
What You’ll Do
Weekly On-Site Content Day (1x/week)
- Come into our center once per week to:
- Film short-form videos (FAQs, tips, parent/student wins, behind-the-scenes).
- Capture B-roll of classes, testing, and milestones.
- Record quick parent/student testimonials when available.
- Upload raw footage to our shared drive for editing and reuse across ads, email, and social.
Paid Ads (Meta & TikTok)
- Build, launch, and maintain campaigns using existing offers and creatives.
- Set budgets, monitor performance, and make basic optimizations within agreed guardrails.
- Pull weekly reports on leads, cost per lead, bookings, and show rate by campaign.
Email & SMS (GoHighLevel or similar)
- Build and schedule nurture campaigns and broadcasts for SAT prep, college advising, and events.
- Implement provided copy / templates and handle basic segmentation and automation.
Social Media Content
- Manage a simple content calendar for Instagram and TikTok.
- Post 3–5 short-form videos per week with clear CTAs.
Reporting & Process
- Maintain a weekly marketing KPI dashboard.
- Follow and improve SOPs for campaigns, launches, and recurring promotions.
Requirements
- 2+ years hands-on experience running Meta ads for a service-based business.
- Experience with a marketing automation / CRM tool (GoHighLevel, HubSpot, Klaviyo, etc.).
- Comfortable building email and SMS campaigns from templates.
- Strong attention to detail, organized, and reliable with deadlines.
- Solid written English; can write clear, parent-friendly copy.
- Must be able to be on-site once per week in [Your City].
- Bonus: Experience in education, tutoring, or test prep.
Compensation & Schedule
- Compensation: $25–$40/hour (DOE), ~20–30 hours per week.
- Schedule:
- 1 fixed on-site day per week
- Remaining hours remote/flexible during US business hours.
- Contract Type: 1099 contractor to start, with room to grow if it’s a strong mutual fit.
Pay: $25.00 - $40.00 per hour
Benefits:
- Flexible schedule
- Referral program
Work Location: Hybrid remote in Brooklyn, NY 11235
