Position Purpose
Manages the development, coordination, and execution of a comprehensive admissions marketing strategy, including content creation, email campaigns, graphic design, and website optimization. Oversees multi-channel outreach efforts to ensure consistent messaging and brand alignment while collaborating with stakeholders to enhance recruitment initiatives. Regularly evaluates marketing performance and implements data-informed adjustments to strengthen audience engagement and support institutional enrollment goals.
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 3-5 years of experience in marketing, preferably in higher education admissions
- Strong understanding of digital marketing strategies, including social media, email marketing, and online advertising.
- Excellent written and verbal communication skills, with the ability to create compelling content and presentations.
- Significant experience with the Slate platform or other similar CRM systems.
- Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
- Proven project management skills, with the ability to manage multiple priorities and meet deadlines.
- Experience working with diverse teams and fostering an inclusive work environment.
- Creativity, initiative, and the ability to work independently and as part of a team.
Preferred Qualifications
- Master’s degree, or equivalent combination of education and experience.
- Optimism, high energy and a self starter are valuable assets.
- Expertise with Google Analytics, Google Tag Manager, and Adobe Creative Suite.
- Experience with website editing software, such as WordPress or Concrete 5.
- Evidence of a collaborative style in a project-based setting.
Employment Category
Temporary Full Time
Department Contact for Recruitment Inquiries
Andrea Wright
Department Contact Phone Number
6034437500
Department Contact for Cover Letter
Amanda Williams, Associate Director, Admissions and Recruitment
Equal Opportunity Employer
Dartmouth College is an equal opportunity employer under federal law. We prohibit discrimination on the basis of race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, disability, veteran status, marital status, or any other legally protected status. Applications are welcome from all.
Background Check
Employment in this position is contingent upon consent to and successful completion of a pre-employment background check, which may include a criminal background check, reference checks, verification of work history, conduct review, and verification of any required academic credentials, licenses, and/or certifications, with results acceptable to Dartmouth College. A criminal conviction will not automatically disqualify an applicant from employment. Background check information will be used in a confidential, non-discriminatory manner consistent with state and federal law.
Special Instructions to Applicants
The duration of the role will be discussed during the interview, and we are open to applications from people interested in shorter time frames
Dartmouth College has a Tobacco-Free Policy. Smoking and the use of tobacco-based products (including smokeless tobacco) are prohibited in all facilities, grounds, vehicles or other areas owned, operated or occupied by Dartmouth College with no exceptions. For details, please see our policy. https://policies.dartmouth.edu/policy/tobacco-free-policy
