About the Company
We are an established specialty food company that imports and distributes a diverse portfolio of brands across retail, ethnic market, and foodservice channels throughout North America. Our focus is on delivering high-quality products sourced from around the world while growing our brand presence and supporting long-term business expansion.
Role Overview
We are seeking a highly autonomous, hands-on Creative Marketing Manager to own all aspects of marketing execution across our brand portfolio. This is a solo role: you will be responsible for transforming brand strategy into creative assets, executing campaigns, managing vendors, and driving initiatives that support sales and product growth.
You’ll work directly with the CEO and internal teams, with full ownership of your projects. This role is ideal for a self-starter who thrives on execution, can juggle multiple priorities, and is comfortable making creative and strategic decisions independently.
Key Responsibilities
Brand & Creative Execution
- Produce in-house design for packaging, sales materials, digital assets, trade show collateral, and marketing campaigns.
- Ensure consistent brand execution across multiple brands, channels, and touchpoints.
- Translate strategic brand direction into production-ready creative assets that support business objectives.
Marketing Campaigns & Operations
- Plan, execute, and optimize marketing initiatives to drive product promotion, brand awareness, and sales enablement.
- Manage direct mail campaigns, promotional programs, social media content, and influencer activations.
- Coordinate product launches with internal teams and external partners.
Website & Digital Oversight
- Manage website updates and optimization with external vendors; ensure content, visuals, and product information align with brand standards.
- Execute digital campaigns across channels, including social media and email marketing.
Vendor & Partner Management
- Manage external creative vendors, printers, and marketing partners to ensure projects are delivered on schedule, within budget, and aligned with brand standards.
Process, Metrics & Optimization
- Track marketing initiatives, timelines, and campaign performance.
- Use insights to optimize campaigns and improve overall marketing effectiveness.
Qualifications
Required:
- Bachelor’s degree in Marketing, Communications, Design, or equivalent practical experience.
- 7–10+ years of hands-on marketing or creative experience.
- Advanced hands-on experience with Adobe Illustrator; working knowledge of Photoshop and InDesign.
- Proven ability to produce production-ready creative assets across print, packaging, and digital channels.
- Experience executing marketing campaigns end-to-end, including promotions, direct mail, social media, and product launches.
- Strong project management and organizational skills; ability to manage multiple priorities independently.
- Experience managing external vendors, printers, and creative partners.
- Excellent attention to detail, particularly in packaging, pricing, and brand accuracy.
- Strong communication skills and comfort collaborating directly with leadership.
- Proficiency with Microsoft Office (Excel, PowerPoint, Word).
Preferred:
- Experience in food products, CPG, or specialty consumer goods.
- Familiarity with website CMS platforms (WordPress, Shopify, Webflow).
- Experience with email marketing platforms (Mailchimp, Klaviyo, HubSpot) and social media scheduling tools.
- Basic digital marketing analytics experience (Google Analytics or similar).
- Knowledge of print production processes, color management, and vendor specifications.
Benefits
- 401(k)
- Health, dental, and vision insurance
- Paid time off
Job Type: Full-time
Pay: $125,000.00 - $140,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Work Location: In person
