Role: VP Sales, US Market
Location: Remote US
Reports to: Group Commercial SVP
Contract: Full-time, permanent
Compensation $90,000 base (~$200,000 OTE) commission uncapped
Why this role
This is a ground-floor opportunity to build and own Vet-AI's commercial growth across the US market at one of the fastest-growing companies in the digital pet care space. We're launching in the US right now, and you will be the commercial lead who defines how we win here across three distinct business lines: Pet Insurers, Corporates and Clinical trials. You will have the autonomy to shape strategy from a blank page, the backing of an established UK business behind you, and uncapped earning tied directly to the pipeline you manage and create.
About Vet-AI
Vet-AI is redefining pet care and veterinary research. Our flagship app, Joii Pet Care, makes high-quality pet healthcare affordable and accessible to pet-owners across the US, UK and beyond. We're also at the forefront of digital veterinary clinical trials: our platform enables efficient, technology-powered research for veterinary medicine, connecting research sponsors with Joii's extensive and highly engaged pet-owner network.
The role
As Sales Lead, US Market, you will own and grow Vet-AI's new business pipeline across these 3 business lines. You will be our commercial presence on the ground in the US, working closely with our clinical, product and commercial teams and representing Vet-AI at key industry events. This is a rare chance to define and build critical revenue streams for a fast-scaling business, from a blank page.
The 3 business lines are:
- Pet Insurers: lead partnership and channel discussions with US insurers adopting Joii's televet solution, from first conversation through to signed partnerships.
- Corporates & Intermediaries: open and close employee pet-care benefit opportunities with US employers and benefit intermediaries..
- Clinical Trials: own the pipeline in companion-animal clinical research, positioning Joii's platform as the cost-effective, technology-enabled solution for decentralised and hybrid trial designs, and selling to pet-food manufacturers and petcare companies (US-based and international sponsors alike).
What you'll do
- Co-develop and execute Vet-AI's US sales strategy across all three verticals.
- Own the full sales cycle in each: prospecting, lead generation, solution scoping, proposal development, negotiation and closing.
- Build and nurture relationships with decision-makers across US pet insurers, corporate, benefits buyers and intermediaries, pet-food and petcare companies
- Maintain a healthy, well-documented pipeline across all three lines, with accurate forecasting and CRM reporting.
- Collaborate cross-functionally to design tailored solutions that deliver measurable value for each type of client.
- Represent Vet-AI at US (and international) industry events, conferences and professional forums.
What we're looking for
Essential
- A proven track record in US B2B / enterprise sales, ideally spanning more than one sector.
- Experience in one or more of our verticals: US pet insurers, Corporate, Benefits buyers and intermediaries, pet-food and petcare companies
- Demonstrated success building and managing a pipeline and closing new-business deals from scratch.
- The versatility to sell across distinct buyer types — comfortable moving between research, insurance and corporate-benefits conversations.
- Comfortable in a start-up or scale-up environment — you thrive on ownership and building processes
- Exceptional communication, influencing and relationship-management skills.
Preferred
- An established US network in any of these markets.
- Familiarity with pet insurer channel dynamics or the corporate benefits / broker landscape.
- Knowledge of clinical trials operations, regulatory frameworks or R&D partnerships in animal health.
What we offer
- Ground-floor ownership: build three revenue lines and shape our entire US go-to-market from day one.
- Real autonomy: a blank page, senior visibility, and the backing of an established business.
- Mission that matters: make quality pet care affordable and advance veterinary medicine through digitally-led research.
- Remote-first flexibility: work from where you do your best work, within the US.
- Benefits such as private medical insurance and 401K.
Our values
- Brave we champion what's right for pets, even when it's hard, and we tackle problems nobody has solved before.
- Boundless we bring energy and fresh thinking, refusing to be limited by the traditional boundaries of pet care.
- Together we share an in-it-together mindset built on empathy, collaboration and going above and beyond,wherever we are.
Diversity & inclusion
We're building a team that reflects the diversity of the pet owners we serve different perspectives sharpen our thinking and make our products better. We welcome applications from all backgrounds. If you're unsure whether you qualify, send us your résumé anyway.
Pay: From $90,000.00 per year
Benefits:
Application Question(s):
- Are you currently based in the United States and legally authorized to work in the US
- Have you personally built a new-business pipeline from scratch and owned the full sales cycle through negotiation and close?
- What was the approximate annual contract value, in US dollars, of the largest deal you personally closed?
Experience:
- selling B2B or enterprise solutions in the US market: 5 years (Required)
- sales in insurance, benefits, pet food or clinical trials: 3 years (Required)
Work Location: Remote
