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Director of Marketing

Conscious Capitalism, Inc.
Remote

Job Details

Full-time | Contract
$100 an hour

Qualifications

Performance dashboard reports
Editorial project management
Editorial content writing
Case study content creation
Marketing campaign leadership
Sales collateral development
Management
Managing marketing teams
Managing marketing project budgets
Product positioning strategy
Engagement metrics analysis
Branding consistency
Public relations strategy development
Email marketing strategy development
Digital brand management
Brand representation
Marketing case studies
Task prioritization
Decision making
OKRs
Strategic communications
Senior level
Cross-functional collaboration
Non-profit experience
Go-to-market strategy
Editorial guidelines
Marketing positioning
Cross-functional team management
Data-driven decision making
Content strategy alignment

Full Job Description

For 18 years, Conscious Capitalism has inspired and helped leaders build companies that create value for all stakeholders. We work with and alongside brands and organizations you’ll recognize including Whole Foods, Patagonia, Vital Farms, Impossible Foods, IKEA, and Trader Joe’s. Now we’re ready to sharpen our story, strengthen demand generation, and bring more focus and discipline to how we grow membership, events, chapters, partnerships, and influence. This role is for a builder: someone who can set strategy and execute quickly, make hard tradeoffs, and measure what matters.

About Conscious Capitalism, Inc.

Conscious Capitalism, Inc. (CCI) envisions a world where Conscious Capitalism is the norm and billions of people can flourish, leading lives infused with passion, purpose, love and creativity; a world of freedom, harmony, prosperity, and compassion. The CCI team are stewards of the Conscious Capitalism movement and philosophy, abiding by the core belief that business is good, ethical, noble, and heroic. As a 501(c)(3) nonprofit, CCI creates and sustains networks of support and provides access to ideas and information so business leaders can run their organizations in a conscious way. We work to elevate humanity through business by building a movement of business leaders who are improving the practice and purpose of capitalism through the tenets of Higher Purpose, Stakeholder Orientation, Conscious Leadership, and Conscious Culture. CCI’s core programmatic offerings are the Conscious Capitalism Senior Leader Network, our community of local Chapters; and major events like the annual CEO Summit. Learn more: ConsciousCapitalism.org

Description

What you’ll get:

A rare opportunity to shape and lead the marketing function end-to-end (strategy execution

performance), building durable systems.
Direct partnership with the CEO and leadership team to sharpen CCI’s voice, positioning, and influence.
A lean, remote marketing team that includes a coordinator, designer, copy strategist, execution support, and additional copy resources—giving you leverage without unnecessary layers.
Decision-making autonomy within a small, focused organization where work moves quickly and alignment is direct.
Ownership of a defined marketing budget, with discretion to allocate across channels, contractors, PR, creative, and performance initiatives aligned to growth priorities.
The flexibility of a remote, full-time contract role with meaningful impact and visibility.

Why you’re the right person to help us elevate the practice of capitalism

The Director of Marketing leads all demand and brand-building efforts for Conscious Capitalism, Inc. (CCI). The role translates CCI’s principles into clear, differentiated value through positioning, campaigns, and content that drive action across membership, events, chapters, partnerships, and thought leadership.

This role is for a hands-on strategist and operator who can set direction, execute quickly, make hard prioritization decisions, and measure what matters in a fast-paced, evolving environment.

What you’ll own

1) Positioning & messaging (make us unmistakable)

Define and pressure-test CCI’s positioning so leaders can easily articulate what we uniquely do, who we serve, and why it matters
Lead the copy function and set messaging standards across programs, events, chapters, and partnerships
Act as the strategic filter that prevents brand dilution and keeps communications aligned to the core narrative

2) Integrated marketing strategy (bring structure and focus)

Build the marketing strategy from the ground up, including goals, budget allocation, and channel mix
Create an annual marketing plan tied directly to organizational priorities and growth targets
Set priorities across membership, events, chapters, and partnerships —explicitly deciding what not to market

3) Campaigns, content, and PR (drive action, not noise)

Build and run multi-channel campaigns (email, social, paid, partnerships, PR) that drive measurable results
Own the editorial calendar and deliver high-quality content (newsletters, long-form thought leadership, case-based storytelling)
Manage the PR firm: media outreach, pitching, and journalist relationships
Partner with the CEO and leadership team to shape thought leadership grounded in real decisions and outcomes

4) Performance & optimization (measure what matters)

Establish marketing OKRs and dashboards; report what’s working, what isn’t, and what we’re changing
Use experimentation and performance data to improve conversion and engagement—without hiding behind vanity metrics

5) Team, vendor, and cross-functional leadership (make it happen)

Lead in-house staff and contractors with clear priorities, strong briefs, and high standards
Partner with Membership, Development, Chapters, Thought Leadership, and Operations to deliver cohesive experiences
Build enablement assets (decks, one-pagers, case studies) that support sponsorship, partner, and donor conversations

Success in This Role Looks Like

A clear, credible market position that leadership can communicate simply and confidently
A focused marketing engine with visible priorities, intentional tradeoffs, and consistent execution
More predictable performance across membership, chapters, events, and partnerships
Stronger sales enablement that improves membership/ sponsor/partner conversations
Sustainable growth in reach and influence without overwhelming internal teams or chapter infrastructure

What we’re looking for

Experience & capability

8–12+ years in digital marketing with ownership of strategy and execution (not just oversight)
Proven track record building or reshaping a marketing function in a growing or resource-constrained environment
Strong positioning/messaging and go-to-market capability—able to translate complex ideas into clear narratives
Data-informed decision maker who prioritizes outcomes over vanity metrics
Knowledge of or experience with conscious capitalism is strongly preferred

Ways of working

Builder mindset: can set direction and roll up sleeves
Strong writer/editor who sharpens thinking as well as messaging
Comfortable leading small teams, contractors, and agencies efficiently
High standards for clarity, quality, and discipline

Helpful, not required

Experience in membership orgs, executive communities, or mission-driven organizations
Exposure to CEO-level audiences, boards, and senior operators
Experience translating values/principles into operational practice

Salary

$100 - $100 per hour