JOB TITLE: Beauty Brand Consultants
REPORTS TO: Head of R&D
DEPT: Research & Development
JOB TYPE: Independent Consultant - 1099 - Freelance
I. R&D - Product Development
Testing:
· Collaborate with the R&D team to test new products and provide feedback on efficacy, usability, and market appeal.
Overall Design Reviews:
· Participate in design review sessions to provide insights from a customer perspective, ensuring products align with market preferences and brand aesthetics.
Product Research:
· Stay updated on industry trends, competitor products, and consumer preferences to inform product development decisions.
Trends on SNS - Markets/Retail and Market/Consumer:
· Monitor social media platforms for emerging beauty trends, market insights, and consumer behavior to guide product innovation.
Product Ideation:
· Contribute creative ideas for product concepts to enhance market appeal and differentiation.
Product Marketing Points:
· Identify and highlight key marketing points for each product, including unique selling propositions and target audience benefits.
II. Marketing
SNS Content/Community Managers:
· Generate engaging social media content (posts, stories, reels) showcasing products, brand ethos, and beauty tips to increase online visibility and engagement.
· Community Manager: Manage SNS comments
DIY's:
· Develop DIY beauty tutorials using company products to educate and inspire customers on application techniques and creative uses.
Educational Tutorials - Videos, Photos, Presentations:
· Produce educational content such as videos, photos, and presentations to train both internal teams and customers on product features, benefits, and usage.
Trade Shows and Events:
· Represent the brand at trade shows, exhibitions, and promotional events to demonstrate products, engage with customers, and gather market feedback.
Product Presentations and Product Training:
· Conduct product presentations and training sessions for retail partners and beauty professionals to ensure they are well-informed and equipped to promote and sell the brand's products effectively.
DESIRED QUALITIES
· Social media savvy, including proficiency with Instagram, YouTube, Facebook, and Twitter.
· Strong passion for beauty and staying on trend.
· Current knowledge of beauty products and brands.
· Punctual and reliable.
Requirements for Hair Stylists/Braiders, Barbers:
· Extensive knowledge of textured hair and hair care products, including ingredients and industry trends.
· Proficiency in wig installation, wig maintenance, braiding and formal styling.
· Minimum of 2 years of experience in natural textured hair styling.
· Excellent technical skills in textured hair styling, including but not limited to braiding (cornrows/braids) and weaves/blowouts.
Requirements for Makeup Artists, Lash and Nail Specialists:
· In-depth understanding of current beauty makeup markets and trends for all skin tones.
· Minimum of 2 years of experience in makeup application on diverse complexions, either as a professional freelance artist or at a retail makeup counter.
· Excellent technical abilities in specific artistry.
· Excellent technical abilities as a nail or lash technician/specialist.
EBIN is an equal employment opportunity employer that seeks to comply with all current federal, state, and local laws and regulations. All employment and employment opportunities at EBIN depend entirely upon an individual’s qualifications, abilities, attitude, and performance.
Job Types: Full-time, Part-time
Pay: $100.00 - $120.00 per day
Benefits:
- 401(k)
- Dental insurance
- Employee discount
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Experience:
- Licensed Beauty Pro: 1 year (Required)
- Product Research: 1 year (Required)
License/Certification:
- Beauty Cosmetology/Hair Stylist Pro License (Required)
Shift availability:
Ability to Commute:
- South Hackensack, NJ 07606 (Required)
Ability to Relocate:
- South Hackensack, NJ 07606: Relocate before starting work (Required)
Work Location: In person
