Job Summary
We are seeking an energetic and diligent Social Media Manager to lead our digital storytelling across multiple platforms and genres from religious education to real estate marketing. In this role, you will craft compelling content, develop strategic campaigns, and analyze performance metrics to elevate our online presence. Your passion for digital marketing and social media trends will drive meaningful interactions with our audience, drive interest in properties, encourage viewers to use our real estate services and support our overall marketing objectives. This paid position offers an exciting opportunity to shape the voice of an established business just entering digital marketing and committed to creativity and growth.
Responsibilities
- Develop and implement comprehensive social media strategies aligned with brand goals across platforms such as Facebook, Instagram, Substack and TikTok.
- Create engaging, high-quality content including text, images, videos, and graphics.
- Manage daily social media activities using scheduling tools to ensure consistent posting schedules.
- Monitor social media channels through social listening techniques to gauge audience sentiment and identify trending topics or potential issues.
- Analyze social media performance using analytics tools like Google Analytics and social media analytics platforms to optimize campaigns and report on key metrics.
- Collaborate with owners to drive vision and strategy.
- Engage actively with followers by responding to comments, messages, and inquiries in a professional manner that reflects brand voice.
- Conduct keyword research for content optimization and improve visibility through SEO best practices.
- Support branding efforts by maintaining a cohesive visual identity across all digital channels.
Skills
- Proven experience in social media management, content creation, and digital marketing performance monitoring.
- Strong graphic design skills.
- Expertise in social listening techniques and social media communication strategies.
- Knowledge of social media platforms’ algorithms, advertising options, and analytics tools like Google Analytics.
- Ability to craft compelling content writing tailored for diverse audiences across various channels.
- Familiarity with marketing online analytics, media performance analytics, and marketing analytics tools to measure campaign success.
- Experience in video editing for creating engaging multimedia content suitable for different platforms.
- Excellent proofreading skills ensuring error-free messaging aligned with branding standards.
- Strong relationship management skills to foster community engagement and influencer collaborations.
- Understanding of SEO principles, keyword research methods, and web analytics for optimizing content reach.
Join us as a Social Media Manager if you’re passionate about storytelling through digital channels! Bring your creativity, analytical mindset, and strategic thinking to help us connect authentically with our audience while driving measurable results in a fast-paced environment!
Benefits:
Work Location: Remote
