Job Overview
We are seeking a dynamic and innovative Social Media and Marketing Manager to elevate our brand presence across digital platforms. In this role, you will craft compelling content, develop engaging campaigns, and leverage data-driven insights to connect with our target audience. Your energetic approach will drive brand awareness, foster community engagement, and support our overall marketing objectives. This paid position offers an exciting opportunity to lead creative initiatives and make a meaningful impact in the digital landscape.
Duties
- Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to enhance brand visibility and engagement.
- Create high-quality content including graphics, videos, blog posts, and photography that align with branding guidelines and resonate with target audiences.
- Manage social media calendars using tools like Hootsuite or Buffer to ensure consistent posting schedules and campaign launches.
- Monitor social listening tools to track brand mentions, industry trends, and customer feedback, enabling proactive engagement and reputation management.
- Optimize social media campaigns through targeted Facebook Advertising and other paid channels to maximize reach and ROI.
- Analyze web analytics and social media metrics using Google Analytics and web analytics tools to measure campaign performance and inform future strategies.
- Collaborate with public relations teams to coordinate messaging, manage influencer partnerships, and support branding initiatives across digital channels.
Requirements
- Proven experience in social media marketing, content creation, graphic design, and digital marketing strategies.
- Proficiency with Adobe Creative Suite applications such as Photoshop and Illustrator for designing visual content.
- Strong understanding of SEO principles, keyword research, and web analytics tools to enhance online visibility.
- Hands-on experience with social media management platforms like Hootsuite or Buffer for scheduling and monitoring campaigns.
- Knowledge of Facebook Advertising campaigns, Google Analytics, Adobe Photoshop, Adobe Illustrator, and video editing software.
- Excellent proofreading skills combined with a keen eye for branding consistency across all content types.
- Ability to manage multiple projects simultaneously while maintaining attention to detail in a fast-paced environment. Join us as a Social Media and Marketing Manager to unleash your creativity, harness the power of digital storytelling, and drive impactful marketing initiatives that captivate audiences worldwide!
Pay: $25.00 - $35.00 per hour
Work Location: In person