Job Title: Partnership Marketing Manager
Location: National Harbor, MD (Hybrid)
Compensation: $95,000 to $120,000 Annually, subject to experience
Cloudforce is building the go-to-market engine for nebulaONE®, our governed AI platform for institutions that need secure, scalable, human-centric AI adoption. Partnerships are central to that motion — particularly our Microsoft ecosystem relationship, Azure Marketplace presence, co-sell activity, and field-aligned demand generation programs.
The Partnership Marketing Manager will turn Cloudforce’s partner credentials into measurable market visibility, account engagement, and pipeline. This role owns the marketing programs that activate our Microsoft partnership and other strategic ecosystem relationships through joint campaigns, co-branded content, webinars, events, marketplace programs, field enablement, and partner-led demand generation.
This is a hands-on, cross-functional role for someone who understands that partnership marketing is not just about logos, announcements, and co-branded assets. It is about building programs that help Sales reach the right accounts, help partners understand where Cloudforce fits, and help the market see why Cloudforce and nebulaONE® matter now.
Microsoft Ecosystem and Partner Marketing Activation
Own the marketing activation of Cloudforce’s Microsoft partnership, including Microsoft’s 2025 Education Partner of the Year recognition, M12 investment, Azure Marketplace presence, Marketplace Rewards benefits, co-sell motions, and the Microsoft + Cloudforce partnership story.
Develop and manage partner marketing plans that translate Microsoft and ecosystem relationships into campaigns, content, events, and sales enablement that support pipeline growth.
Coordinate with internal Microsoft-facing stakeholders to identify field-aligned campaign opportunities, co-sell priorities, marketplace motions, and co-marketing programs.
Help activate priority Marketplace Rewards and other partner program benefits, including co-branded assets, Microsoft-funded campaigns, marketplace content, demand generation offers, and partner-facing materials.
Co-Marketing Campaigns and Programs
Plan and execute co-marketing campaigns with Microsoft and other strategic partners, including joint webinars, sponsored sessions, event activations, co-branded content, newsletter placements, partner email campaigns, and field-aligned account outreach.
Partner with Demand Generation to ensure every partner campaign has clear goals, target accounts, audience segments, messaging, offers, CTAs, tracking, and follow-up motions.
Coordinate with Marketing Operations and RevOps to ensure partner campaigns are properly tracked in HubSpot, including UTMs, campaign attribution, lead routing, account engagement, and pipeline reporting.
Manage campaign timelines, approvals, partner deliverables, content dependencies, and internal stakeholder coordination.
Build repeatable playbooks for partner campaign planning, launch readiness, follow-up, and performance reporting.
Partner Content, Messaging, and Enablement
Help build and maintain the Copilot + nebulaONE® partnership content track, positioning Copilot as the M365 productivity front door and nebulaONE® as the sovereign, multi-model, multi-agent institutional AI gateway.
Partner with Product Marketing and Content to create partner-ready messaging, one-pagers, webinar abstracts, event descriptions, partner pitch decks, field enablement materials, marketplace copy, and campaign assets.
Coordinate required reviews for external partner assets, including technical accuracy, business strategy, Microsoft/partner alignment, brand, legal, and customer-specific approvals where needed.
Events, Webinars, and Field Alignment
Partner with Events and Demand Generation to activate partner opportunities at key conferences, sponsored sessions, webinars, executive dinners, and partner-aligned field events.
Support the planning and execution of partner-led or co-sponsored webinars, including abstracts, speaker coordination, partner promotion, registration tracking, attendee follow-up, and performance reporting.
Coordinate internal preparation for partner-facing events, including briefing documents, talking points, follow-up plans, and sales enablement materials.
Performance Reporting and Optimization
Track and report partner marketing performance, including campaign engagement, webinar registrations and attendance, target account activity, MQA creation, pipeline sourced or influenced, marketplace engagement, and partner-influenced opportunities.
Use campaign and pipeline data to recommend improvements to partner messaging, campaign structure, audience targeting, and follow-up motions.
Maintain visibility into partner marketing calendars, campaign status, deliverables, and outcomes for marketing, sales, and executive stakeholders.
Subject to experience.
About Us
After 15 years building deep expertise as a professional services and consulting organization, Cloudforce is transitioning to a product-led company anchored by nebulaONE® — a secure, governed AI platform purpose-built for higher education and other highly regulated industries including state and local government and healthcare and life sciences.
nebulaONE® runs entirely within the customer's Microsoft Azure tenant — so institutional data never leaves their environment, access is controlled through existing identity infrastructure, and every student, faculty member, staff role, and researcher gets a branded, governed AI experience from day one. No engineering team required.
We are Microsoft's 2025 Education Partner of the Year, backed by Owl Ventures and M12 — Microsoft's venture fund. And we are just getting started.
We think the best work happens when people feel genuinely taken care of — so we've built a benefits package that reflects that.
Medical, dental, life, and short-term disability insurance covered at 100% of the premium for employees and 50% for dependents
PTO that grows with you — starting at 15 days, scaling to 20, then 25, plus incentive opportunities to earn even more
An award-winning culture, recognized by Inc. 2026 Best Workplaces for the fifth consecutive year, The Washington Post 2025 Top Workplaces, Great Place to Work Certified, and Fortune 2025 Best Small Workplaces
Want the full picture? Visit gocloudforce.com/careers
This description highlights the core duties of the position; however, responsibilities may evolve as needs change and opportunities arise.
Cloudforce is an Equal Opportunity/Affirmative Action employer. All qualified candidates will receive consideration for employment without regard to disability, protected veteran status, race, color, religious creed, national origin, citizenship, marital status, sex, sexual orientation/gender identity, age, or genetic information.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions in accordance with the Americans with Disabilities Act.
Please note - applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
