Overview
Join our dynamic team as a Social Media & Sales Associate, where your creativity and strategic mindset will drive brand awareness and customer engagement across digital platforms. In this energetic role, you'll craft compelling content, manage social media channels, and leverage sales techniques to boost our online presence. Your passion for digital marketing and relationship-building will help us connect authentically with our audience while driving sales growth. This paid position offers an exciting opportunity to develop your skills in a fast-paced, innovative environment dedicated to inspiring and engaging communities through vibrant storytelling and strategic outreach.
Responsibilities
- Develop and execute engaging social media campaigns across platforms such as Facebook, Instagram, Twitter, and LinkedIn to increase brand visibility and audience interaction.
- Create high-quality visual content using Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to support marketing initiatives.
- Manage social media scheduling and monitoring through tools like Hootsuite and Buffer, ensuring consistent posting and active engagement.
- Conduct social listening to gather insights on audience preferences, industry trends, and competitor activities to inform content strategy.
- Optimize content for SEO by performing keyword research and integrating relevant keywords into posts to enhance discoverability.
- Analyze web analytics and social media metrics using Google Analytics and web analytics tools to evaluate campaign performance and adjust strategies accordingly.
- Build strong relationships with followers, influencers, and partners through effective relationship management and public relations efforts.
- Oversee Facebook Advertising campaigns to target specific audiences, increase conversions, and support e-commerce initiatives.
- Collaborate with the marketing team on branding efforts, content creation, video editing, photography, and proofreading to ensure cohesive messaging.
- Support the sales team by promoting products or services via social media channels, contributing to lead generation efforts.
Skills
- Proficiency in social media management platforms such as Hootsuite, Buffer (application), and Facebook Business Manager.
- Strong graphic design skills with experience in Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
- Knowledge of SEO best practices, keyword research techniques, and web analytics tools like Google Analytics.
- Experience with social listening tools to monitor brand reputation and industry trends.
- Ability to create compelling content including videos, photos, blog posts, and advertisements tailored for various digital platforms.
- Familiarity with digital marketing strategies such as social media marketing, branding, public relations, and e-commerce promotion.
- Excellent proofreading skills with attention to detail in all written communications.
- Strong relationship management skills for engaging with followers, influencers, and partners effectively.
- Basic knowledge of Facebook Advertising campaigns aimed at increasing reach and conversions.
- Ability to analyze data from web analytics tools to measure campaign success and optimize future efforts. Embark on this exciting journey with us! Bring your energy, creativity, and strategic thinking to help shape our digital presence while developing invaluable skills in a supportive environment that values innovation and growth.
Pay: $17.00 - $20.00 per hour
Application Question(s):
- What types of content have you created for brands (photo, video, reels, TikTok, etc.)?
- How do you balance aesthetic content with content that drives sales?
Please provide a link to your portfolio, social media accounts, or examples of past work.
- Have you ever created content specifically for paid ads? How is that different from organic content?
- How have you used Meta Platforms Ads Manager in past roles or projects?
- What is your experience photographing products for e-commerce, specifically on Shopify?
- What tools or apps do you use for editing photos?
- What experience do you have with Google Ads?
Work Location: In person
