Associate, Marketing Strategy & Engagement
Reports to: Senior Manager
Type: Full-time
Location: In-person; Glastonbury, CT
Role Overview
Big Fish Marketing Collective is seeking a motivated, personable Associate to join our Marketing Strategy & Engagement team. This entry-level role offers hands-on experience in outreach, event marketing, and audience strategy while supporting client programs. You will play a central role in identifying and securing event locations that connect brands directly with their target audiences.
High performers will have opportunities to take on more client-facing responsibilities, contribute to strategy and process improvements, and grow toward more senior roles over time.
Key Responsibilities
- Research and identify on site or event locations that align with client goals and target audiences
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Capture details/manage expectations for guidelines/permits for on-site location activation
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Manage a high volume of phone and email outreach to secure event participation
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Build and maintain strong relationships with location contacts
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Track outreach activity, responses, and bookings using Monday.com
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Coordinate with events scheduler to manage high-volume activation/events calendar ensuring set goals are met.
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Adapt plans and messaging to meet shifting client priorities
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Maintain clear notes and recaps to support team alignment
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Contribute ideas to improve outreach scripts, processes, and targeting strategies
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Support program planning and reporting to prepare for eventual client-facing responsibilities
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Flexibility in down time to work on ad hoc company projects and needs
Who You Are
- Personable, confident, and comfortable speaking on the phone
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Goal-oriented and motivated by measurable outcomes
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Strong skill set for managing and reporting weekly status updates
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Highly organized and detail-oriented, able to manage multiple priorities with accuracy
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Collaborative team player who can also work independently
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Adaptable in a fast-paced, deadline-driven environment
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Strong problem-solving skills with a client-focused, proactive approach
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Strategic thinker who is eager to learn how daily tasks connect to broader client objectives
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A team player who is willing to pitch in when other departments are not resourced for the volume of workload
What Success Looks Like
- Consistently meeting or exceeding event booking goals
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Maintaining clarity and accuracy in all tracking and communication
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Taking initiative to adjust outreach approaches
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Proactively identifying opportunities to improve outreach, planning, and reporting
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Demonstrating readiness for expanded client-facing and program management responsibilities
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Responsiveness to lending a hand when additional duties are requested outside of the primary job function
Qualifications
- Bachelor's degree required
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1-2 years of experience in sales, marketing, communications, events, outreach, or other customer-facing roles preferred
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Ability to be in Glastonbury, CT office 5 days a week
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Strong verbal communication and interpersonal skills
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Proficient in Microsoft Office and Monday.com (willing to learn Monday.com if not trained)
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Strong organizational skills and attention to detail
What We Offer
- Paid, structured training with hands-on learning to develop outreach and event marketing skills
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Exposure to marketing, event campaigns, and strategic client programs
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Supportive team culture with opportunities for professional development
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Performance-based incentives
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Opportunities to work on nationally recognized client programs
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A fast paced and high-energy experiential marketing work environment
Compensation & Benefits
- Salary Range: $55,000-$60,000 plus bonus opportunity
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Paid time off
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Health Insurance
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401k
