Build, maintain and enhance strategic and sustainable relationships with brand teams, creative agencies, and IT delivery partners across the M&S IT organization, as well as with global platform and compliance stakeholders.
Adopt a leadership role in influencing IT-related business decisions through consistent and direct engagement of clients at all levels, demonstrating a thorough understanding of the pharmaceutical brand website domain, including content development, medical, legal, and regulatory (MLR) review, promotional content approval (PromoMats) integration, and the interactions between these processes.
Lead the implementation and continuous evolution of AI/ML-driven capabilities within the web production channel, enabling automated website creation, pipeline automation and design-to-code workflows. Drive the adoption of intelligent site production solutions across the platform, ensuring scalability, compliance-by-design, and integration with existing CMS, design systems, and delivery pipelines.
Independently propose new and improved capabilities for the web platform, championing innovation where possible and ensuring that compliance is embedded in the platform itself — through templates, automated validation, and pre-approved components — rather than enforced through reactive review processes.
Independently plan, organize and oversee resources to achieve the goals and objectives of the web capability roadmap, including the prioritization of multiple concurrent initiatives across competing demands from business, IT, compliance, and creative agencies.
Perform a liaison function between the business and all providers of technical and creative services. In close partnership with all stakeholders, influence, match and independently prioritize complex demands on the web platform to maximize value to the business.
Based on a thorough understanding of all processes within the brand website domain, analyze, define and document the relationship of all systems and services that support this domain. Govern the web capability landscape and propose improvements to individual systems, services, or business processes.
Provide dedicated support to brand and launch teams as well as other key marketing workstreams by identifying critical areas for capability investment, performance measurement, and continuous optimization.
Direct the work of a cross-functional matrixed team of 4–9 platform engineers, delivery managers, and specialists, holding them accountable for outcomes without direct line management authority.
Knowledge of the legal and regulatory compliance environment impacting the pharma/bio industry, especially as it relates to medical, legal, and regulatory (MLR) review, promotional content approval, and content governance through PromoMats / Veeva Vault.
