SME for Programmatic

Affinity Express -
United States

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Job Details

Qualifications

Managing customer accounts
Media sales
Technical documentation
Programmatic advertising media campaign management
SaaS platforms
Technical writing experience within technology
Account management experience
Stakeholder relationship building

Full Job Description

Job Description:
SME for Programmatic

The Subject Matter Expert (SME) will be the principal authority/ master of our digital products in a dedicated area and provide technical support to our internal and external clients.

The SME for Programmatic will work with teams to monitor, track, and deliver programmatic executions, including assessing performance, average clearing price and optimizing accordingly.

Position responsibilities and essential duties

(Other duties may be assigned)

Provide excellent client service and technical support to our programmatic demand clients
Act as a second-level technical/SME point of contact for technical resolution and become an advisory point of contact for internal and external clients
Assist clients with PMP setup, troubleshooting, and prepare campaign reporting and analysis
Work closely with teams to spec out customization opportunities to improve campaign performance and troubleshoot technical issues
Create and contribute to technical documents and FAQs to document new developments and best practices
Effectively manage up strategy conversation within teams
Build strong client relationships with proactive, thoughtful, and poised communication
Proactively up-sell additional targeting strategies and idea generation
Contribute, handle or manage all aspects of programmatic campaign implementation, management, and cross-promoting
Provide proposal builds/media plans for "high value" campaigns in both local media group customers and agencies
Communicate the value proposition of various programs and provide solutions to technical concepts
Determine root causes for customer successes and failures
Work with teams to monitor, track, and deliver programmatic executions, including assessing performance and optimizing accordingly
Lead or assist in training, mentoring, and developing team members on optimizing and enhancing campaign performance, addressable technology, and media concepts

Education / Experience

BE/BSc Computer Science degree or equivalent relevant experience
3-5 years' experience in digital/online advertising, agency project management, and/or mobile or related environment
3-5 years of technical account management experience with a digital/mobile ad sales platform or a DSP
Experience with online media buying and selling processes has a strong technical aptitude and deep knowledge of the technologies within ad tech including ad serving (CPM/CPA/RTB/ROI), rich media, search management, video, mobile, RTB, google analytics, AdWords, programmatic buying, ad exchanges, and data targeting
Familiarity with programmatic and DSP platforms
Knowledge of DCM and various third-party ad serving platforms
Ability to troubleshoot with DSPs and trading desks and drive resolution from ad calls and responses
SaaS platform experience: The Trade Desk, SiteScout, AppNexus, DataXu or like Demand Side Platform; Google AdWords, KenShoo, MatchCraft or like PPC platform; SalesForce; BlueKai, Excelate, Proximic or like Data Provider; other AdTech platforms
Strong technical writing skills and the ability to convey technical concepts for non-technical clients or partners to understand;
Superior written and oral communication skills
Results-oriented, highly productive, motivated, excel under pressure, and a problem solver who can multi-task and prioritize effectively
Motivated, highly analytical and problem-solving skills with attention to detail
A team player, proven ability to develop a strong relationship with professionals of all levels

Apply Now

Job Description:
SME for Programmatic

Position responsibilities and essential duties

(Other duties may be assigned)

Education / Experience

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Job Description: SME for Programmatic

Position responsibilities and essential duties

(Other duties may be assigned)

Education / Experience

Job Description:
SME for Programmatic