Location: Rockville, Maryland
Job Type: Permanent
Compensation Range: $110,000 - 120,000 per year
Step into a dynamic, high-visibility role where you will serve as the technical architect for a confidential, industry-leading insurance and financial security provider. You will lead the technological evolution of our direct-to-consumer communications by building a unified CRM and automation engine from the ground up. Enjoy a flexible hybrid schedule and excellent work-life balance while positioning yourself for a clear, targeted promotional path into a strategic
Responsibilities:
- Lead the technical architecture of the CRM platform, managing database hygiene, complex segmentation logic, and system governance.
- Engineer, test, and deploy automated email workflows to ensure flawless deliverability, rendering, and accurate performance tracking.
- Collaborate with digital and IT teams to seamlessly integrate web forms, landing pages, and core customer databases into one ecosystem.
- Analyze system performance to proactively troubleshoot data flow, resolve sync errors, and optimize the customer journey.
Qualifications:
- 5 to 7 years of hands-on experience in marketing operations or CRM administration within a Direct-to-Consumer (D2C) environment.
- Deep technical expertise managing major marketing automation engines (e.g., HubSpot, Salesforce Marketing Cloud, or Marketo).
- Proven track record of owning complex database architecture, segmentation logic, and API/tool integrations.
- Exceptional analytical skills with the ability to translate non-technical strategic briefs into robust, automated technical workflows.
Bonus Points: Active platform certifications (e.g., HubSpot, Salesforce, Marketo) or previous experience navigating compliance within the healthcare or insurance sectors.
-
JOBID: 082026-143019
#PL
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [email protected].
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
This posting is open for thirty (30) days.
