About Us
The Indiana Careers in Construction Association (ICCA) connects Hoosiers with high-paying, tuition-free, life-changing careers in the Indiana Union Construction Industry. Through our “Built to Succeed’ initiative (builttosucceed.org), we bridge the gap between talented individuals—both men and women from all walks of life—and the top-tier apprenticeship programs that build our state. We don't just talk about careers; we help people build them.
Position Overview
ICCA is seeking a Senior Community Outreach & Strategy Coordinator to not only execute our boots-on-the-ground recruitment but to actively shape the strategy behind it. We need an innovative, self-starting professional who can look at regional workforce needs, refine our marketing tactics, and build sustainable partnerships across Indiana. You will take complete ownership of the outreach plan, deliver high-impact weekly presentations while contributing strategic insights to elevate our brand, digital presence, and message.
This is a full-time, in-person position designed for a seasoned professional (4+ years of experience) who blends marketing acumen, database strategy, and a passion for workforce development.
Essential Duties & Responsibilities
- Strategic Outreach & Execution: Develop and implement an advanced, statewide community outreach program designed to maximize communication with students, parents, educators, guidance counselors, adult education coordinators, and community leaders.
- Presentation & Brand Advocacy: Deliver compelling weekly presentations to high schools, workforce development boards, and civic organizations, fostering active two-way communication.
- Campaign & Collateral Strategy: Evaluate and innovate ICCA’s marketing materials, letters, event flyers, welcome packets, and fact sheets. Drive changes to social media programming to better attract men and women to the workforce.
- Social Media Content & Strategy: Lead the strategy and execution of high-impact social media content across all platforms to drive recruitment traffic to builttosucceed.org.
- Database & Lead Architecture: Oversee and scale our database of educational and community contacts, utilizing data to track pipeline growth and response metrics.
- Rapid Prospect Management: Establish and maintain high customer service standards for prompt, impactful responses to all prospect inquiries.
- Staff Management & Development: Supervise, mentor, and guide the day-to-day workflows of marketing and outreach staff members. Provide consistent professional development support to maximize team performance and project execution.
Necessary Skills & Qualifications
- 4+ years of experience in community outreach, strategic marketing, workforce development, or recruitment. Experience within an association or the commercial construction industry is a strong asset.
- Advanced knowledge of marketing principles, public relations, and professional customer service.
- Superior writing, communication, and public speaking skills with a proven ability to influence audiences.
- Highly entrepreneurial, goal-oriented, and exceptionally organized with precise attention to detail.
- Technical Proficiency: Advanced proficiency in Microsoft Office applications, WIX, and Constant Contact to manage digital outreach campaigns and web updates.
- Travel & Transportation Requirement: Significant in-state travel is required to build partnerships and manage statewide campaigns. A valid driver's license and reliable personal transportation are strictly required.
Who You Are: We are looking for a strategic, self-directed professional with 4+ years of experience. This role is a great fit for individuals who have served as a:
- Director/Manager of Admissions or Recruitment: You have successfully designed recruitment plans, managed regional territories, and tracked enrollment metrics.
- Non-Profit Community Relations Manager: You have a proven track record of building coalitions, managing statewide stakeholders, and organizing large public awareness campaigns.
- Workforce Development Specialist or Career Hub Director: You intimately understand the Indiana workforce ecosystem, CTE funding, and how to build partnerships with schools and state agencies.
Not sure if you fit the mold?
At the Indiana Careers in Construction Association, we believe in building people up. You don't need a background in commercial construction to succeed here. If you have experience in higher education admissions, membership development for associations, event marketing, or corporate recruitment, your skills are highly transferable. If you are organized, love to present, we want to hear from you.
Pay: From $70,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Flexible schedule
- Health insurance
- Life insurance
- Paid time off
Work Location: In person
