Social Media Manager (On-Site | Hotels & Restaurants)
Location: On-Site (Travel Between Properties Required)Job Type: Full-Time
Schedule: Evenings, Weekends & Special Events Required
About the Role
We are seeking a creative, organized, and energetic Social Media Manager to oversee and execute digital content across a portfolio of hotels and restaurants.
This is a hands-on, on-site role for someone who thrives in a fast-paced hospitality environment. You’ll be responsible for capturing real-time content, managing multiple social media accounts, engaging with guests online, and planning content around peak seasons, events, and promotions.
If you love storytelling, working with people, and bringing brands to life through content—this role was made for you.
What You’ll Do
Content Creation & Posting
- Create and publish 60–100+ social media posts per month across multiple properties
- Capture high-quality photo and video content on-site (rooms, food, events, guest experiences)
- Post additional content during special events, peak seasons, and activations (stories, reels, live updates)
- Maintain consistent, brand-aligned messaging across all platforms
Content Planning & Strategy
- Build and manage monthly content calendars
- Plan content around:
- Peak seasons (spring break, high season, holidays)
- Property events and promotions
- Local happenings and tourism trends
- Stay ahead of trends and proactively prepare content for busy periods
Engagement & Reputation Management
- Respond to all:
- Social media comments, messages, and inquiries
- Google Reviews and guest feedback
- Monitor online reputation and escalate issues when necessary
- Deliver thoughtful, timely responses that reflect a high level of hospitality
Events & On-Site Coverage
- Attend and capture content for special events and activations
- Provide real-time social coverage during events
- Work closely with on-site teams to highlight guest experiences
Team Collaboration & Culture
- Create fun, engaging content featuring staff and behind-the-scenes moments
- Help bring energy to team culture through creative content ideas
- Take direction from management and execute brand vision effectively
Multi-Property Management
- Manage social media for multiple hotels and restaurant concepts
- Travel between properties as needed
- Balance content needs across locations and priorities
What We’re Looking For
- 2+ years of social media management experience (hospitality preferred)
- Experience managing multiple accounts or brands simultaneously
- Strong photography and video skills (iPhone + editing tools)
- Highly organized with strong planning and calendar management skills
- Excellent written communication and customer service mindset
- Outgoing personality—comfortable interacting with guests and staff
- Ability to take direction and execute quickly and effectively
- Must be available for evenings, weekends, events, and travel
Bonus Points If You Have
- Experience in hotels, restaurants, or lifestyle brands
- Familiarity with Canva, Meta Business Suite, Later, or similar tools
- Experience managing Google Business Profiles
- Basic understanding of analytics and performance tracking
Why Join Us
- Be part of a growing hospitality group with multiple unique properties
- Creative, fast-paced environment where no two days are the same
- Opportunity to shape the voice and presence of multiple brands
- Work in beautiful, experience-driven settings
Schedule
- Full-time
- Must be flexible and available for evenings, weekends, holidays, and special events
How to Apply
Please submit your resume along with:
- Links to social media accounts you’ve managed
- Examples of content (photos, videos, campaigns)
Compensation
Competitive and based on experience.
Pay: $55,000.00 - $65,000.00 per year
Benefits:
Work Location: In person
