Job description:
Starting at 60k + Bonus!!
Note: Time allotment-Sales-80% / Marketing 20%
WesCo Brew & Bowl is a high-energy, 44,000-square-foot entertainment destination where great food, craft drinks, and nonstop fun come together under one roof. Located in West Columbia’s Cayce Crossing, this dynamic venue features a full-service restaurant, two lively bars, and an incredible mix of attractions—including augmented reality bowling, interactive darts, a VR arena, arcade, billiards lounge, and an outdoor patio with fire pits and lawn games. With space for everything from casual nights out to large-scale events and game-day watch parties across 50+ TVs, WesCo delivers an experience that’s as exciting for guests as it is for team members. If you’re looking to be part of a fast-paced, guest-focused environment where no two days are the same, this is the place to bring your energy and grow. Reports directly to the Site General Manager & is responsible for, but not limited to:
- Primary responsibility to exceed group sales goal for the venue.
- Aggressively solicit and generate new Corporate Event Sales.
- Oversee Birthday Party Sales.
- Solicit, manage and execute all Group Sales activities according to Group Sales planning program calendar.
- Establish strong relationships with local DMC’s, Incentive Houses, Hotels, Youth Group and Corporate Event/Meeting Planners.
- Establish strong relationships with local Visitor and Convention Bureaus and Chambers.
- Responsible for all contract management, tracking signed contracts, securing deposits and final client payments according to policies.
- Attend and engage with local trade show and association functions.
- Responsible for overall client satisfaction, ensuring proper and successful execution of all events.
- Partner with local management team to develop, manage, and execute against site sales and marketing budgets and annual plans.
- Establish and oversee goal setting with direct reports.
- Responsible for generating weekly, monthly and quarterly reports to management.
- Maintain integrity and updating of contact database information
- Lead research, coordination, and execution of all on and on-site events, promotions and programs.
- Review creatives/collateral and provide feedback in a timely manner.
- Oversee in-venue marketing including hardware, print collateral, digital graphics, phone scripts, etc.
- Educate team members on marketing campaigns, programs and promotions.
- Oversee the Events & Marketing Coordinator, media & influencers opportunities at venue.
- Co-monitor online reviews, messages, and comments including responding and providing details to the operations team, when follow up is needed.
- Generate local sponsorship opportunities and manage relationships.
- Execute promotional media events and entertainment.
Skills/Experience:
- Minimum of three years of FEC / Restaurant / Hotel Catering experience in a high-volume environment.
- College degree preferred, however not mandatory.
- Excellent computer skills and spread sheet familiarity.
Job Activities:
- Canvass for Group Sales events through phone calls, meetings, networking, emails, etc.
- Communicate with operations and management daily.
- Oversee and manage Group Sales & Marketing department team members.
- Manage department to meet Group Sales budget / sales goals.
- Create, update and distribute all contracts to clients.
- Collect all deposits and final payments from clients.
- Coordinate inventories and correct placement in the venue of all Sales & Marketing collateral and materials.
- Coordinate and execute all corporate and local marketing promotions and programs.
- Attend and participate in BEO/Management Meetings and Sales and Marketing calls.
Reporting Relationship:
- General Manager/Ownership
Benefits:- please confirm that these are updated – I cannot recall if
- Paid Training
- Paid Time Off
- Medical
- Employee Discount
Job Type: Full-time
Location: In-Venue/ In-Person
Work Hours: Primary schedule: Monday–Friday, business hours. Evening/weekend availability required periodically, based on event calendar
Pay: From $60,000.00 per year
Benefits:
- Health insurance
- Paid time off
Application Question(s):
- Tell me about your Group Event sales experience with customized parties.
- Tell me about your venue marketing experience.
Work Location: In person
