The Admissions Advisor supports the recruitment, evaluation, and enrollment of prospective first-year and transfer students. The position is responsible for application review, recruitment travel, presentations, outreach communications, and individualized counseling to prospective students and families. The Admissions Advisor serves as a representative of SUNY Cortland and contributes to institutional enrollment goals through relationship building, customer service, and data-informed recruitment practices. The Admissions Advisor supports the university’s commitment to access, equity, and inclusion by engaging with and supporting a diverse population of prospective students. Extensive travel and occasional evening and weekend work are required.
Watch this video to learn more about careers at SUNY Cortland: https://youtu.be/krNjgXC95M0?si=k2l13TUB9mJ9YjD8
Salary Range: $57,700 + depending on experience
Major Responsibilities
Admissions Application Review
- Evaluate first-year and transfer applications using established admissions policies and holistic review practices.
- Exercise professional judgment in making admissions recommendations and decisions.
- Ensure accuracy and consistency in the application review process.
Recruitment Travel and Territory Management
- Manage assigned recruitment territory through strategic travel, outreach, and relationship development with high school and community college counselors.
- Represent SUNY Cortland at college fairs, high school visits, transfer events, and virtual recruitment programs.
- Conduct targeted follow-up communications with prospective students and families to support enrollment goals.
- Utilize university systems and customer relationship management (CRM) platform to track interactions, execute communication plans, and maintain accurate records.
- Utilize recruitment and enrollment data to support outreach efforts and territory management.
- Develop and maintain relationships with high school counselors, community college personnel, and other key external partners.
- Actively manage prospective student pipeline from inquiry through enrollment, including application completion and yield activities.
- Analyze recruitment and enrollment data to inform outreach strategies and territory management.
Campus Visits, Presentations, and Events
- Serve as an active member of the Admissions Visit Team, contributing to the planning, coordination, implementation, and continuous improvement of all campus visitation programs, such as daily visits, group visits, open houses, and virtual events.
- Develop and deliver engaging group presentations during information sessions and recruitment events.
- Meet individually with prospective students and families to provide personalized guidance.
- Respond to phone, email, and virtual inquiries in a timely and professional matter.
Collaboration and Operations
- Collaborate with Financial Aid, Academic Departments, Marketing and Communications, and other campus partners to support recruitment and enrollment initiatives.
- Assist with admissions operations, including application processing, document management, and event support as needed.
EEO Statement
SUNY Cortland is an AA/EEO/ADA employer and encourages applications from women, veterans, individuals with disabilities, and members of underrepresented groups.
