Job Summary
We are seeking an energetic and innovative Live Commerce Specialist to join our dynamic digital marketing team. In this role, you will be at the forefront of engaging audiences through live streaming sessions, showcasing products, and driving real-time sales conversions. Your creativity, technical skills, and passion for social media will help elevate our brand presence and foster meaningful customer interactions. This paid position offers an exciting opportunity to influence e-commerce growth through captivating live content and strategic marketing initiatives.
Duties
- Plan, coordinate, and host live commerce sessions across various social media platforms such as Facebook, Instagram, and TikTok to promote products and boost sales.
- Develop engaging content strategies aligned with brand goals, utilizing content creation tools like Adobe Photoshop and Adobe Creative Suite to produce visually appealing visuals.
- Optimize live streams for maximum viewer engagement by leveraging SEO tools, keyword research, and performance marketing techniques.
- Manage social media marketing campaigns including Facebook Advertising, Google Ads, and SEM to attract targeted audiences to live events.
- Utilize analytics tools such as Google Analytics and platform insights to monitor performance metrics, analyze customer behavior, and refine content strategies for better conversion rates.
- Collaborate with cross-functional teams including graphic designers, copywriters, and product managers to ensure consistent messaging across all channels.
- Implement marketing automation tools and email marketing campaigns to nurture leads generated from live commerce activities.
Qualifications
- Proven experience in digital marketing with a focus on social media management, content creation, or live streaming.
- Strong knowledge of SEO tools, conversion optimization techniques, and analytics platforms like Google Analytics.
- Hands-on experience with advertising platforms including Facebook Advertising, Google Ads (AdWords), and SEM strategies.
- Excellent copywriting skills combined with a creative flair for content creation tailored to B2B or B2C audiences.
- Ability to analyze performance metrics using Google Analytics or similar tools to continuously improve campaign effectiveness.
- Knowledge of e-commerce platforms and experience with marketing automation tools to streamline campaign workflows.
Join us as a Live Commerce Specialist if you're passionate about blending creative storytelling with cutting-edge digital marketing tactics! Bring your enthusiasm for social media management, content creation, and performance marketing to help us connect with audiences worldwide through lively online experiences that drive results!
Pay: $15.00 - $20.00 per hour
Benefits:
- Employee discount
- Flexible schedule
Work Location: In person
