Job Summary
We are seeking a proactive Marketing Assistant to join our company. This paid position offers an opportunity to contribute to innovative marketing campaigns, enhance brand visibility, and support the overall digital marketing strategy. As a key player, you will assist with content creation, social media management, SEO optimization, and data analysis to drive engagement and growth digitally. If you are passionate about marketing, use and knowledge of AI, eager to learn, and ready to make an impact, this role is perfect for you!
Duties
- Support the development and execution of digital marketing campaigns across platforms such as social media, email, and paid advertising channels like Google Ads and Facebook Advertising, Instagram, Tic Tok.
- Utilize SEO tools and conduct keyword research to optimize website content for search engines, improving organic traffic and search rankings.
- Assist with content creation including blog posts, social media posts, graphics using Adobe Creative Suite, Canva, and website updates via WordPress or other content management systems.
- Monitor and analyze campaign performance using Google Analytics, SEM tools, and marketing automation platforms to identify opportunities for conversion optimization.
- Manage social media accounts by scheduling posts, engaging with followers, and implementing social media management strategies to increase brand awareness.
- Collaborate with the team on graphic design projects using Adobe Photoshop or similar tools to produce compelling visual content.
- Support future e-commerce initiatives by optimizing product listings, tracking performance metrics, and implementing strategies for performance marketing.
- Help coordinate email marketing campaigns by creating engaging copy, segmenting audiences, and analyzing open rates and click-through rates for continuous improvement.
Qualifications
- Proven experience with SEO tools such as SEMrush or Ahrefs and familiarity with keyword research techniques.
- Strong understanding of digital marketing channels including social media marketing, SEM (Search Engine Marketing), and performance marketing strategies.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator) and content management systems like WordPress.
- Knowledge of Google Ads (formerly Google AdWords), Google Analytics, and marketing automation platforms.
- Basic coding skills in HTML, CSS, JavaScript or SQL are a plus for website updates and data analysis tasks.
- Excellent copywriting skills with the ability to create engaging content tailored for diverse audiences.
- Experience managing social media platforms such as Facebook Business Manager or similar tools.
- Join us as a Marketing Assistant where your creativity meets strategy! We’re committed to fostering a collaborative environment that encourages growth while offering valuable hands-on experience in the fast-paced world of digital marketing.
Pay: From $18.00 per hour
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Work Location: In person
