JOB
Performs difficult skilled technical work conducting a promotional and information program for the Library, and related work as apparent or assigned. Work is performed under the moderate supervision of the Library Director.
Our core values—Resilience, Excellence, Accountability, Customer Service, and Honesty—are the foundation of our work and the standard by which we operate. As a member of our team, you are expected to demonstrate these values in every aspect of your role. This means delivering high-quality work, taking responsibility for your actions, providing exceptional service, and maintaining integrity in all interactions. Your commitment to these principles is essential to fostering a positive workplace culture and ensuring the success of our organization and the community we serve.
This position is based primarily in a public library setting with occasional off-site events or community engagements. Evening and weekend hours are required.
Qualification Requirements
To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. EXAMPLE OF DUTIES
- Uses social media marketing techniques (blogging, Facebook, YouTube, Twitter, etc) to increase visibility for and participation in library programs, services, and activities.
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Interprets and disseminates comprehensive and technical information through a variety of media to stimulate interest in library programs and to inform the staff and the public of the operations and activities of the Onslow County Public Library.
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Strategizes with and educates the Library management team and other community partners on incorporating relevant social media techniques into the library’s culture and into all OCPL services.
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Functions as the Library webmaster – routinely updates and enhances agency’s website to promote library programs and online services. Updates the Library promotional slides to include upcoming programs and other supplemental information.
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Plans, writes, and edits Library publications on informational and promotional matters.
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Coordinates with all Library divisions to ensure the most current, valuable, and applicable information is being sent to the public via the most effective media.
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Coordinates the development of the Library’s brand, advertising, and programs to ensure a consistent message is being disseminated across all platforms.
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Creates materials to promote programs, services and digital resources, and to market the Library at events, and assists in creating the format and curricula for schools, daycares, and other outreaches using professional standard graphic design concepts and software.
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Researches demographics and uses results to create targeted advertising and educational materials that promote Library priorities.
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Records and edits videos for virtual library programs and library promotions.
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Writes for the press, radio, and television on a variety of technical, controversial or otherwise complex subject areas; writes feature articles for newspapers and outside publications.
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Represents the agency or division head in developing and coordinating publicity and informational matters with other public and private agencies and organizations.
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Takes photographs for departmental publications and to illustrate news releases and feature stories.
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Plans and prepares agency displays and exhibits.
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Performs assigned functions as a Disaster Ready Team (DRT) member, if appointed or volunteers.
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Other duties as assigned.
SUPPLEMENTAL INFORMATION Bachelor's degree with coursework in marketing, graphic design or related field and moderate experience in communications, public relations, or publicity work, or equivalent combination of education and experiences.
Special Requirements:
Valid drivers license.
Physical Requirements:
This work requires the frequent exertion of up to 10 pounds of force and occasional exertion of up to 25 pounds of force; work regularly requires standing, walking, sitting, speaking or hearing, using hands to finger, handle or feel, reaching with hands and arms, pushing or pulling, lifting and repetitive motions and occasionally requires climbing or balancing and stooping, kneeling, crouching or crawling; work has standard vision requirements; vocal communication is required for expressing or exchanging ideas by means of the spoken word and conveying detailed or important instructions to others accurately, loudly or quickly; hearing is required to perceive information at normal spoken word levels and to receive detailed information through oral communications and/or to make fine distinctions in sound; work requires preparing and analyzing written or computer data, visual inspection involving small defects and/or small parts and observing general surroundings and activities; work has no exposure to environmental conditions; work is generally in a quiet location (e.g. library, private offices).
Salary will be determined based on qualifications, internal equity, budget and market considerations.
In order to be considered for this position, your final transcript showing the date that your degree was awarded and/or any required certificates or licenses must be uploaded with your application even if you are a current employee or we have received it with a previous application.