Journey with us! Combine your career goals and sense of adventure by joining our incredible team of employees at Royal Caribbean Group We are proud to offer a competitive compensation and benefits package and excellent career development opportunities each offering unique ways to explore the world
We are proud to be the vacation-industry leader with global brands — including Royal Caribbean International Celebrity Cruises and Silversea Cruises — the most innovative fleet and private destinations and the best people Together we are dedicated to turning the vacation of a lifetime into a lifetime of vacations for our guests
Royal Caribbean Group’s Marketing Global Team has an exciting career opportunity for a full time Senior Account Executive National Accounts and Strategic Partners reporting to the Senior Manager Consumer & Integrated Marketing
This position will be working onsite from Miami
Position Summary:
As the Senior Account Executive this position will be responsible for supervising and executing the marketing plans of the top Consortia and Strategic partners and driving the execution of these plans This position also serves as the Project Manager for all marketing development for key marketing assets supporting the National Accounts Key Accounts and Strategic Partners managing the development of creative flow of projects approval of promotional materials and ad placement Responsible for ensuring consistency of brand messaging in all channels This position also supports relationship management with accounts from a marketing perspective and has the ability to influence marketing plan decisions
This position requires strong project management cross-functional coordination and analytical skills with ownership over both campaign execution and performance tracking
Essential Duties and Responsibilities:
Under the leadership of the Senior Manager Commercial and Trade Marketing you are responsible for creating and executing marketing plans for National Accounts and Strategic Partners This includes and is not limited to providing content to travel agencies creating and updating landing pages direct mailers emails social media posts flyers
- and additional assets for B2B and B2C marketing channels
Adapts global brand campaigns for National Accounts/Consortia including: ship launches brand campaigns and brand announcements The Sales Channel support is critical to the success of such launches
Coordinate distribution of marketing materials to partners and internal sales teams- ensuring timely and accurate execution
Builds day-to-day communication rapport with accounts and engages leadership as necessary to have a clear understanding of travel partner goals and objectives
Leverages marketing analytics and sales operations to drive marketing plans to fruition to help exceed sales and revenue targets
Updates the marketing planning tool (Wrike) to ensure all projects are properly accounted for with due dates Supervises Wrike workflows and involves other teams as needed for flawless execution
Supports the Senior Manager by working closely with Key Accounts and Field Sales to proactively communicate and ensure marketing initiatives and promotional efforts are being pushed down to the member agencies
Provides support as needed to execute Trade events such as Virtuoso Travel Week CLIA Cruise 360 among others
Manage data modeling initiatives (eg Matchback and Look-Alike projects) with external partners Jakala and Epsilon including scheduling execution- and delivery
Own end-to-end coordination of these projects including cross-functional alignment vendor management- and timeline oversight
- Analyze and package results into clear insights and presentations for senior leadership
- Track and document quarterly email performance metrics across top consortia partners
Maintain records of direct mail performance including ranking breakdowns distribution strategy- and pricing files
Document campaign tests and changes (eg drip campaigns segmentation updates)- ensuring visibility into performance and optimization efforts
Maintain an organized library of print assets in PowerPoint including creative specs- and supporting campaign details
Qualifications Knowledge and Skills:
Bachelor’s degree in Marketing Business Communications
- or related field
3–5+ years of experience in marketing sales- or account management (travel or cruise industry preferred)
- Strong project management skills with the ability to manage multiple concurrent initiatives
Experience working across multiple marketing channels (digital print social- email)
Comfort working with data campaign performance reporting- and translating insights into action
Strong communication and presentation skills- including presenting to senior leadership
- Highly organized with attention to detail and follow-through
- Proficient in Microsoft Office (especially Excel and PowerPoint); experience with Wrike or similar tools preferred
Results-driven proactive- and able to adapt in a fast-paced environment
We know there's a lot to consider As you go through the application process our recruiters will be glad to provide guidance and more relevant details to answer any additional questions Thank you again for your interest in Royal Caribbean Group We'll hope to see you onboard soon!
It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race color religion sex age national origin disability sexual orientation sexuality gender identity or expression marital status or any other characteristic protected by law Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment
No immigration sponsorship offered
Agency and Third-Party Submissions: Please note this is a direct search by the Company and applications through agencies and other third parties will not be accepted nor will fees be paid for unsolicited resumes Any unsolicited resumes will be considered the Company's property