Account Executive
Full-time | Open Letter Marketing | $150,000 OTE ($75,000 base plus commission)
Open Letter Marketing is a direct mail and print company built for businesses that mail at scale. We handle the strategy, the data, the design and the production, and our clients send tens of millions of pieces a year through us. We are growing quickly and building out a dedicated mid-market team.
About the role
We are hiring an Account Executive to win new mid-market clients. You will sell annual direct mail contracts to companies spending $100,000 to $3,000,000 a year on mail, with an average contract around $300,000.
This is a hunting role. You will build your own pipeline alongside the leads we route to you and run the full cycle from first conversation to signature. Once the contract is signed you hand the client to an Account Manager, onboard them together, and move on to the next opportunity.
What you will do
- Find, qualify and close new clients in the mid-market segment
- Build and maintain a healthy pipeline, roughly three to four new qualified opportunities a month
- Run discovery to understand a client's volume, formats, targeting and goals, then build the right program for them
- Manage multi-stakeholder deals through procurement, legal and signature
- Structure annual agreements accurately and price them within our published rate card
- Work closely with production and account management so what you sell is what gets delivered
- Hand the client to an Account Manager at signature and run onboarding together so the relationship transfers cleanly
- Travel to conferences, trade shows and industry events to build relationships and generate pipeline
- Hit an annual new business target of $2.5 million
What you bring
- Three or more years closing B2B deals worth $250,000 or more a year, with a track record you can talk through
- Experience running longer, consultative sales cycles rather than transactional ones
- Comfort building your own pipeline, not just working inbound
- Confidence holding price inside a set rate card
- Ability to talk numbers with a marketing buyer: cost per piece, cost per acquisition, response rates
- Direct mail, marketing services, real estate investing or home services experience is a plus, not a must
Compensation and benefits
- $75,000 base salary plus commission, $150,000 on-target earnings
- Uncapped commission with accelerators above target
- Health coverage, paid time off and the tools to do the job properly
Why Open Letter Marketing
Direct mail works, and the companies that use it well spend serious money on it. You will sell a product with measurable results to buyers who track those results closely. We are a growing company where a strong seller has a clear path and a real say in how the segment is built.
We are an equal opportunity employer. All qualified applicants will receive consideration without regard to any protected characteristic.
Pay: $150,000.00 per year
Benefits:
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Experience:
- Outbound sales: 2 years (Preferred)
Ability to Commute:
- Lawrence, MA 01843 (Preferred)
Work Location: In person
