Date posted: August 3, 2026
Pay: $55,000.00 - $85,000.00 per year
Job description:
Experienced Home Care Field Marketer
Company: Home Family Care
Location: Covering Manhattan, Bronx, Queens, Long Island
Position Type: Full-Time
Compensation: Base + Commission
About the Role
Home Family Care is seeking an energetic, driven, and experienced Home Care Field Marketer to expand our presence and build strong community relationships. In this role, you will be the face of our agency, driving growth and generating client referrals across Manhattan, Bronx, Queens, and Long Island.
If you are a self-starter with a proven track record in healthcare networking, excellent relationship-building skills, and a passion for community outreach, we want you on our team.
Key Responsibilities
- Community Outreach & Networking: Establish, develop, and maintain strong referral relationships with hospitals, rehab centers, senior centers, physicians, and community organizations.
- Territory Management: Strategically cover and market our services across assigned territories, including Manhattan and the Bronx to increase brand awareness.
- Lead Generation: Actively identify and pursue new referral sources and partnership opportunities to meet growth objectives.
- Brand Representation: Present Home Family Care’s services professionally at community events, health fairs, and networking meetings.
- Relationship Management: Act as a liaison between referral sources and our intake team to ensure a seamless transition of care for new clients.
Qualifications & Skills
- Industry Experience: Proven experience in home care marketing, healthcare sales, or community outreach is required.
- Bilingual Proficiency: Fluency in Spanish and English is required to effectively connect with and support our diverse community partners and families.
- Relationship-Driven: Exceptional interpersonal, communication, and presentation skills, with a natural ability to build trust quickly.
- Results-Oriented: A self-motivated professional who is organized, able to prioritize effectively, and driven to meet or exceed referral goals.
- Local Market Knowledge: Strong existing relationships or deep familiarity with the healthcare and social services landscape in NYC and Long Island is highly preferred.
Experience:
- Home Care : 3 years (Required)
- Home Care Marketer: 3 years (Required)
Language:
- English and Spanish (Preferred)
Application Question(s):
- Do you have a Book of Business? (If applicable)
- Do you currently have relationships with any of the following referral sources? Hospitals, Skilled Nursing facilities, Assisted living facilities, Rehabilitation centers, Senior Centers, Physician Offices?
- Have you successfully generated referrals or admissions for Home Care Agency?
- Are you comfortable making cold visits and networking with new referral sources daily?
- We would like to know how you helped a home care agency grow. What actions did you take and what were the results!
- Which areas can you cover?
Work Location: On the road
Pay: $55,000.00 - $100,000.00 per year
Work Location: In person