Locations: Nutley, NJ or Bentonville, AR
The Omni Customer Activation Director owns Reckitt’s omnichannel customer activation agenda across key US retailers, driving revenue growth through best-in-class digital shelf execution, retail media investment, shopper activation, and commercial partnerships with Sales and customer teams.
This role sits at the center of Reckitt’s commercial growth strategy, translating brand priorities into customer-led activation plans that accelerate traffic, conversion, and share across both eCommerce and physical retail environments.
Working closely with Sales leadership, Revenue Growth Management, and customer teams, this leader ensures Reckitt wins across the modern retail landscape through best-in-class digital shelf performance, retail media investment, pricing and promotion strategies, and omnichannel activation.
The role leads a high-performing team and plays a critical part in strengthening Reckitt’s customer partnerships and omnichannel growth capabilities across the US market.
