About the Role
As a Marketing Data Specialist, you will drive commercial growth by translating complex market data into actionable insights and executing high-impact brand strategies. You will play a pivotal role in optimizing our market presence through data-driven decision-making and cross-functional collaboration.
Responsibilities-
Analyze customer, sales, and market trends to generate performance reports and KPIs that inform strategic commercial initiatives.
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Execute multi-channel communication campaigns across digital, social media, and trade platforms to elevate brand visibility.
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Collaborate with sales and product teams to ensure seamless execution of product launches and promotional activities.
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Develop and manage high-quality marketing collateral for trade shows, industry events, and client-facing meetings.
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Maintain a comprehensive marketing calendar to ensure all campaigns align with overarching business objectives.
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Adapt global brand assets for the domestic market while ensuring consistent visual identity across all channels.
Qualifications-
Bachelor’s degree in Marketing, Communications, or a related field.
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2–5 years of professional marketing experience.
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Proven ability to interpret data sets and track marketing performance metrics.
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Strong project management skills with experience in campaign coordination.
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Experience within consumer goods, manufacturing, or distribution-heavy industries.
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Proficiency in digital marketing tools and content management systems.
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Demonstrated success in managing trade-focused marketing initiatives.
