Wisconsin Territory Sales Manager
Home Guard Industries – Windows & Doors
Build Relationships. Grow a Territory. Close Deals.
Home Guard Industries is seeking a highly motivated, aggressive, and results-driven Territory Sales Manager to manage and expand our Wisconsin territory. This is an outstanding opportunity for a true hunter who thrives on building relationships, opening new accounts, coaching others, and closing business.
If you're the type of salesperson who enjoys knocking on doors, making cold calls, earning trust, and winning long-term partnerships, we want to talk with you.
About Home Guard Industries
Home Guard Industries is a family-owned and operated manufacturer of premium residential windows and entry door systems. For over four decades, we've built our reputation on quality craftsmanship, exceptional customer service, and strong dealer relationships.
Unlike many manufacturers, we're large enough to compete with national brands while maintaining the family culture, flexibility, and responsiveness that our customers value. Our commitment to innovation, manufacturing excellence, and dealer success has created tremendous growth opportunities—and we're looking for someone who wants to grow with us.
Position Overview
As the Wisconsin Territory Sales Manager, you will inherit and manage a multi-million-dollar sales territory while aggressively pursuing new business throughout the state.
This role requires someone who is disciplined, self-motivated, and comfortable spending the majority of their time on the road meeting with dealers, contractors, remodelers, distributors, and prospective customers.
Success in this position comes from consistently creating opportunities, developing relationships, coaching dealer partners, and closing new business—not waiting for the phone to ring.
Key Responsibilities
- Manage and grow an established multi-million-dollar Wisconsin sales territory.
- Prospect daily through cold calling, in-person visits, networking, and referrals.
- Identify and recruit new dealer partners throughout the territory.
- Build long-term relationships with existing customers while expanding their business.
- Conduct product demonstrations, sales presentations, and dealer training sessions.
- Train dealer sales teams on Home Guard products, features, competitive advantages, and effective in-home selling techniques.
- Motivate and inspire dealer salespeople to improve their closing ratios and increase sales of Home Guard products.
- Become a trusted business partner by helping dealers develop strategies to grow their business—not simply sell them products.
- Assist dealers with quoting tools, marketing initiatives, product knowledge, and sales processes.
- Travel extensively throughout Wisconsin, with multiple overnight stays each week.
- Represent Home Guard Industries professionally at customer meetings, training events, and industry trade shows.
- Meet and exceed sales goals while continually expanding market share.
What We're Looking For
We're searching for someone who:
- Is highly competitive, self-motivated, and driven by results.
- Loves prospecting and isn't afraid to cold call or knock on doors.
- Has a proven ability to develop new business and close deals.
- Is an energetic motivator who enjoys helping others succeed.
- Has the confidence and communication skills to train dealer sales teams and present to groups.
- Can teach sales professionals how to effectively present and sell Home Guard products in the home.
- Builds strong relationships while maintaining a results-oriented mindset.
- Is organized, disciplined, and able to work independently.
- Is willing to travel extensively throughout Wisconsin with multiple overnight stays each week.
- Takes ownership of their territory and treats it like their own business.
Preferred Qualifications
- Outside sales or territory management experience.
- Experience in building products, windows, doors, construction materials, or home improvement is preferred but not required.
- Experience leading sales meetings, conducting training sessions, or coaching sales teams is highly preferred.
- Strong communication, presentation, and relationship-building skills.
- Valid driver's license with the ability to travel extensively.
Compensation & Benefits
Home Guard Industries offers a highly competitive compensation package designed to reward ambitious, high-performing sales professionals who are passionate about growing market share and developing new business.
We believe exceptional performance should be rewarded. That's why we offer an aggressive commission structure that heavily rewards new business development, giving motivated sales professionals the opportunity to earn well above their base salary. If you're a true hunter who enjoys opening new accounts, building long-term dealer partnerships, and consistently exceeding expectations, your earning potential is substantial.
Our compensation and benefits package includes:
- Competitive base salary.
- Highly aggressive commission structure with significant earning potential for developing and closing new dealer accounts.
- Performance-based incentives that reward territory growth and market expansion.
- Car allowance.
- All business travel expenses covered.
- Health insurance.
- 401(k).
- Comprehensive product and professional sales training.
- Long-term career growth with a stable, family-owned manufacturer.
Why Join Home Guard Industries?
We're not looking for someone who simply manages existing accounts—we're looking for a leader who can build relationships, develop dealers, create new opportunities, and grow market share.
The ideal candidate is a true road warrior who enjoys being in front of customers, is relentless in pursuing new business, and has a passion for teaching others how to succeed. You'll have the opportunity to directly impact the growth of both your dealers and Home Guard Industries while representing a respected family-owned manufacturer known for quality, integrity, and outstanding customer support.
This is an opportunity to own a multi-million-dollar territory, build lasting dealer partnerships, and be rewarded financially for your success. If you're driven by competition, thrive on developing new business, and take pride in closing deals while helping your customers grow, we want to hear from you.
If you're ready to build your territory, grow your income, and make a lasting impact with Home Guard Industries, apply today.
Pay: $70,000.00 - $150,000.00 per year
Benefits:
- 401(k)
- Expense account
- Health savings account
- Travel reimbursement
Work Location: On the road
