About the Role
We are looking for a Live Specialist to support the execution of TikTok livestream operations. This role focuses on real-time monitoring, backend setup, and ensuring smooth live performance across Beauty, Fashion, and Health categories.
Key Responsibilities
- Assist in livestream setup, including product selection, pricing, bundles, and promotional mechanics
- Coordinate with hosts on scripts, product flow, and selling points
- Prepare backend operations (GMV Max setup, product links, inventory checks)
- Support promotion setup (flash sales, coupons, limited-time offers)
- Monitor real-time performance metrics (Impressions, CTR, CVR, GMV, ROI)
- Execute live adjustments based on performance:
- GMV Max pacing
- Product switching and sequencing
- Deal activation (flash sales, bundles)
- Provide live feedback to hosts to improve engagement and conversion
- Quickly identify and escalate issues (traffic drop, low conversion, stock issues)
- Support post-live reporting and data tracking
- Compile daily performance summaries
- Identify execution gaps and assist in optimization
QualificationsMust Have
- Fluent in English with strong communication skills
- Hands-on experience with TikTok Live or e-commerce livestreaming
- Familiar with key metrics: GMV, CTR, CVR, AOV, ROI, Impressions, Watch Time
- Strong execution ability and attention to detail
- Ability to work in a fast-paced, high-pressure environment
Nice to Have
- Experience with TikTok Shop tools (GMV Max, Flash Sales, Coupons)
- Experience supporting campaigns or Mega livestreams
- Background in Beauty, Fashion, or Health industries
Job Type: Full-time
Benefits:
Work Location: In person
