*To apply please email your resume to [email protected] along with a brief introduction telling us why you’re interested in the position and what makes you a good fit for our team.*
Tasting Room & Marketing Coordinator
About the Role
We’re looking for a creative, organized, personable, and motivated Tasting Room & Marketing Coordinator to join our winery team.
This is a hands-on, multi-faceted role that combines hospitality, wine sales, marketing, social media, creative design, and event coordination. The ideal candidate enjoys working with people, has an eye for design, is comfortable with technology, and can confidently move between guest-facing responsibilities and behind-the-scenes projects.
We are looking for someone with experience and/or education in both hospitality and marketing, as well as someone who is comfortable taking initiative and helping lead projects and team efforts. Previous leadership, supervisory, or team coordination experience is preferred.
This is a great opportunity for someone who enjoys variety and wants to play an active role in growing the winery’s guest experience, brand, and events.
Key ResponsibilitiesTasting Room & Guest Experience
- Welcome guests and provide a warm, knowledgeable, and memorable tasting room experience
- Lead and/or assist with wine tastings and educate guests about our wines, winery, and story
- Provide knowledgeable and engaging customer service while creating a welcoming atmosphere
- Assist with wine, merchandise, and retail sales
- Encourage wine club memberships, repeat visits, and additional purchases
- Maintain a clean, organized, and inviting tasting room and retail area
- Assist with opening and closing procedures and day-to-day tasting room operations
- Help monitor inventory and restock tasting room and retail items as needed
- Handle guest questions, requests, and concerns professionally
- Help ensure winery standards for hospitality and customer experience are consistently maintained
Marketing & Social Media
- Assist with managing and growing the winery’s social media presence
- Create engaging content for Instagram, Facebook, and other relevant platforms
- Photograph and capture video of the winery, wines, events, guests, and behind-the-scenes activities
- Create and schedule social media posts, stories, and promotional content
- Assist with developing and maintaining a social media/content calendar
- Design promotional materials including flyers, event graphics, signage, menus, digital graphics, and other marketing materials using Canva
- Maintain a consistent and attractive visual identity across marketing materials
- Assist with email marketing, website updates, and other digital marketing initiatives
- Help promote wine releases, seasonal offerings, events, special promotions, and other winery activities
- Assist with developing creative marketing ideas and campaigns
- Monitor social media engagement and help identify opportunities to increase reach and customer engagement
- Support the overall development and presentation of the winery’s brand
Events & Special Experiences
- Assist with planning and coordinating winery events, private parties, weddings, tastings, and special experiences
- Help organize event details, timelines, supplies, décor, signage, and other materials
- Assist with vendor communication and coordination
- Help prepare the winery and event spaces before events
- Assist with event setup, execution, and breakdown
- Help coordinate staff and responsibilities during events
- Ensure guests receive a high-quality and seamless experience throughout events
- Help troubleshoot issues and adapt to changing needs during events
- Assist with post-event cleanup, organization, and follow-up
Team Support & Leadership
- Take initiative in identifying tasks, opportunities, and areas for improvement
- Help coordinate and prioritize projects across the tasting room, marketing, and events
- Serve as a positive and dependable team member
- When appropriate, assist with training, guiding, and supporting tasting room and event staff
- Help ensure team members understand event details, guest expectations, and daily priorities
- Lead by example with professionalism, enthusiasm, and strong customer service
- Communicate effectively with management and other members of the winery team
What We’re Looking ForRequired / Strongly Preferred
- Experience and/or education in both hospitality and marketing
- Strong customer service and communication skills
- Experience working in a hospitality, restaurant, winery, retail, event, or customer-facing environment
- Strong interest in marketing, branding, social media, and content creation
- Experience using Canva or similar design tools
- Ability to create attractive, polished, and on-brand flyers, graphics, signage, and social media content
- Comfortable using technology and learning new software and digital platforms
- Strong organizational skills and attention to detail
- Ability to manage multiple projects and priorities
- Comfortable taking initiative and working independently
- Creative, resourceful, and willing to bring new ideas to the table
- Previous leadership, supervisory, or team coordination experience is preferred
- Professional, positive, and approachable demeanor
- Ability to work effectively as part of a small, collaborative team
- Must be 21+ and legally able to serve and sell alcohol
Additional Experience That Is a Plus
- Winery or wine industry experience
- WSET, Sommelier, or other wine education
- Restaurant or hospitality management experience
- Event planning or coordination experience
- Social media management experience
- Photography or videography experience
- Email marketing experience
- Website/content management experience
- Experience with POS, reservation, CRM, or email marketing systems
- Experience managing or mentoring other employees
The Ideal Candidate
You don’t need to be a professional graphic designer or a marketing director. We’re looking for someone who is creative, capable, curious, organized, and tech-savvy, with a genuine interest in hospitality.
You’re someone who can confidently welcome a group of guests into the tasting room, explain a wine, and make a sale — but you can also sit down at a computer and create a great-looking Canva flyer, schedule a social media post, organize event details, or figure out a new piece of technology without being intimidated.
You enjoy working with people, but you also enjoy the creative and organizational side of the business. You notice the details, take pride in how things look and feel, and aren't afraid to roll up your sleeves and help wherever needed.
Because this is a small winery team, flexibility and initiative are important. We’re looking for someone who sees what needs to be done and takes ownership rather than waiting to be told.
What You Can Expect
- A fun, welcoming, and collaborative winery environment
- A varied position with opportunities to use both creative and people skills
- The opportunity to make a meaningful impact on our guest experience and brand
- Opportunities to learn more about wine, hospitality, marketing, events, and winery operations
- A role with opportunities for increased responsibility and leadership
- [Employee wine benefits / discounts]
- [Compensation]
- [Schedule / benefits]
How to Apply
Please email your resume to [email protected] along with a brief introduction telling us why you’re interested in the position and what makes you a good fit for our team.
If you’re passionate about hospitality, have a creative side, enjoy marketing and social media, and love the idea of working in a winery, we’d love to hear from you!
Pay: $16.00 - $20.00 per hour
Work Location: In person
