Graphic Designer & Creative Content SpecialistAbout Finnsul
Finnsul is a fast-growing wellness brand creating premium supplements designed to support focus, hydration, performance, and overall well-being. We are building a modern consumer brand that blends science-backed formulations with world-class branding, creative, and customer experience.
As we continue to grow, we are looking for a talented Graphic Designer & Creative Content Specialist to help bring our brand to life across packaging, digital marketing, social media, and e-commerce.
Position Overview
We are seeking a highly creative, detail-oriented Graphic Designer who can own the visual execution of the Finnsul brand across multiple channels. This role will be responsible for creating product packaging, paid social creative, website assets, product imagery, and marketing collateral.
The ideal candidate has experience working with consumer brands, understands performance marketing creative, and can balance strong design aesthetics with conversion-focused execution. This role offers the opportunity to have a direct impact on a rapidly growing wellness brand while working closely with leadership and cross-functional teams.
Key ResponsibilitiesProduct Packaging & Print Design
- Design and update supplement packaging, stick packs, pouches, cartons, and retail displays.
- Prepare print-ready production files and coordinate with manufacturers and packaging suppliers.
- Create packaging mockups and product renderings for marketing and sales initiatives.
Paid Social & Advertising Creative
- Design static ads for Meta, TikTok, Google, and other digital advertising platforms.
- Develop multiple creative variations for testing and performance optimization.
- Create campaign assets for product launches, promotions, seasonal campaigns, and influencer activations.
- Collaborate with the marketing team to generate high-converting creative concepts.
Photo Editing & Content Creation
- Retouch and edit product photography and lifestyle imagery.
- Create product composites, mockups, and promotional visuals.
- Enhance influencer and user-generated content for both paid and organic channels.
- Develop creative assets for social media, email marketing, and website content.
Brand & Marketing Design
- Design website graphics, landing page assets, email creative, and digital marketing materials.
- Maintain consistency across all brand touchpoints.
- Create presentations, retailer sell sheets, trade show materials, and partnership collateral.
- Assist in developing and maintaining brand guidelines.
Qualifications
- Bachelor's degree required, preferably in Graphic Design, Visual Communications, Marketing, or a related field.
- 2-5 years of graphic design experience, preferably within CPG, wellness, beauty, food & beverage, or consumer brands.
- Strong portfolio demonstrating packaging design, digital advertising creative, and brand design work.
- Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Experience with Figma and Canva.
- Strong photo editing and retouching skills.
- Understanding of direct-to-consumer marketing and performance creative best practices.
- Excellent attention to detail, organization, and project management skills.
- Ability to thrive in a fast-paced startup environment and manage multiple priorities simultaneously.
Preferred Qualifications
- Experience designing supplement, food, beverage, wellness, or beauty packaging.
- Experience creating Meta and TikTok advertising creative.
- Familiarity with AI-powered creative tools and workflows.
- Basic motion graphics or video editing experience (Premiere Pro, After Effects, CapCut, etc.).
- Experience working directly with printers, packaging manufacturers, and production vendors.
What Success Looks Like
- Consistently delivers high-quality creative assets on time.
- Produces ad creatives that support customer acquisition and brand growth.
- Maintains a cohesive, premium visual identity across all customer touchpoints.
- Improves creative workflows and helps scale Finnsul's content production capabilities.
- Brings innovative ideas and creative concepts that elevate the Finnsul brand.
Compensation & Benefits
- Salary range: $70,000–$120,000, commensurate with experience and qualifications.
- Opportunity for rapid career growth within a rapidly expanding consumer wellness company.
- Collaborative, entrepreneurial work environment with direct exposure to company leadership.
Location & Travel
This is a hybrid position based in Miami, Florida, requiring three (3) days per week in-office and two (2) days per week remote.
Occasional, reimbursed travel may be required for photoshoots, trade shows, retail meetings, company events, and other business initiatives.
Pay: $70,000.00 - $120,000.00 per year
Work Location: In person
