Fire Apparatus Sales Representative – Southern California
Location: Southern California
Build Relationships. Deliver Mission-Critical Equipment. Make a Difference.
Fire Truck Solutions (FTS) is seeking an experienced, driven Fire Apparatus Sales Representative to join our growing team serving Southern California. As the authorized E-ONE Fire Apparatus dealer, FTS provides industry-leading fire apparatus, service, parts, and support to fire departments throughout the Southwest.
This is an outstanding opportunity for a sales professional who enjoys building long-term relationships with fire service customers and helping departments acquire the equipment they rely on to protect their communities.
What You'll Do
- Develop and maintain relationships with municipal and fire district customers throughout Southern California.
- Identify opportunities for new apparatus sales and replacement planning.
- Guide customers through the entire sales process—from initial consultation and specification development to delivery.
- Prepare proposals, bids, and presentations.
- Coordinate with engineering, production, service, and customer support teams to ensure successful project execution.
- Attend fire service conferences, association meetings, demonstrations, and customer events.
- Maintain a strong understanding of industry trends, apparatus technology, and competitive products.
- Consistently achieve sales and customer satisfaction objectives.
Qualifications
- 3+ years of outside sales experience, preferably in fire apparatus, heavy trucks, municipal equipment, commercial vehicles, or related industries.
- Knowledge of the fire service is highly desirable.
- Strong consultative selling and relationship-building skills.
- Excellent written and verbal communication abilities.
- Self-motivated with strong organizational and time management skills.
- Ability to travel extensively throughout Southern California.
- Valid driver's license with a clean driving record.
Preferred Experience
- Fire apparatus or emergency vehicle sales
- Municipal or government procurement
- Firefighter or fire service background
- Commercial truck, vocational vehicle, or fleet equipment sales
- CDL
What We Offer
- Competitive base salary plus uncapped commission
- Company vehicle or vehicle allowance
- Health, dental, and vision insurance
- 401(k) with company match
- Paid vacation and holidays
- Expense reimbursement
- Ongoing product and manufacturer training
- Opportunity to represent one of the most respected brands in the fire apparatus industry
About Fire Truck Solutions
Fire Truck Solutions is a full-service fire apparatus dealership representing E-ONE Fire Apparatus across Arizona, Colorado, Nevada, and Southern California. Our team provides new apparatus sales, service, warranty support, parts, training, and long-term customer partnerships focused on keeping fire departments mission-ready.
Apply Today
If you're passionate about serving the fire service and want to represent premium fire apparatus backed by an exceptional support team, we'd like to hear from you.
Join Fire Truck Solutions and help deliver the equipment that protects our communities.
Pay: $75,000.00 - $300,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Company car
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Work Location: In person