About the Role
We're conducting a confidential search on behalf of an established non-alcoholic, cannabis-infused beverage brand looking to build out its commercial presence in Metro Atlanta. As the founding sales hire in this market, you'll be responsible for opening distribution and building the retail footprint that gets the product in front of consumers.
This industry moves quickly and looks different state to state, so this role calls for someone sharp — comfortable staying ahead of a shifting regulatory landscape and adapting as the market evolves. The role blends outbound business development (prospecting and opening new accounts) with the day-to-day work of managing and growing those accounts once they're live.
What You'll Do
New Business Development
- Prospect and open new on- and off-premise accounts (bars, venues, nightlife, specialty retail, restaurants)
- Build and maintain a pipeline of target accounts across Metro Atlanta; track outreach, follow-up, and conversion
- Build relationships with distributors, retailers, promoters, and tastemakers
- Pitch and close new distribution partnerships from cold outreach through first order.
Account Management & Day-to-Day Operations
- Own the ongoing relationship with every account you open — reorders, restocks, and account health
- Manage inventory flow and coordinate with distributor partners to prevent out-of-stocks
- Track account-level performance (velocity, sell-through, placement) and report on pipeline and account status regularly
- Handle day-to-day account service: resolving order issues, coordinating deliveries, and troubleshooting account concerns
- Maintain accurate records of accounts, contacts, and activity in whatever CRM/tracking system is in place.
Brand & Market Activation
- Execute tastings, events, artist partnerships, and street-level activations
- Drive velocity, visibility, and brand credibility from day one
- Represent the brand at nightlife, music, and culture events across the city
Who Should NOT Apply
- Anyone looking for a desk job or a 9–5 schedule
- Anyone uncomfortable in bars, music venues, nightlife, or street culture
- Anyone who needs heavy structure, constant direction, or corporate guardrails
Who Will Win Here
- Go getters with deep Atlanta relationships in music, nightlife, and culture
- Self-starters who thrive on autonomy and ownership, comfortable running both new-business outreach and account upkeep
- Sales leaders who want equity, not just a paycheck
- Builders who want to say: "I helped create this"
Pay: From $60,000.00 per year
People with a criminal record are encouraged to apply
Work Location: Remote