Position Summary
The Marketing & Design Coordinator is responsible for supporting the development and execution of marketing initiatives and visual content across all company brands and product lines. This role combines creative design, branding, and marketing support to ensure consistent, high-quality communication across digital and physical platforms.
Key Areas & Responsibilities
Marketing Support
- Assist in the development and execution of marketing campaigns for products and brands
- Support product launches with marketing materials and promotional assets
- Coordinate promotional content for internal and external use
- Maintain consistency of brand messaging across all channels
- Support the creation of sales and marketing presentations
Design & Creative Development
- Design product labels, packaging, and visual assets in compliance with brand guidelines and regulatory requirements
- Develop digital and print materials including flyers, catalogs, sell sheets, and presentations
- Create marketing visuals for e-commerce, social media, and retail partners
- Ensure all design work aligns with FDA labeling requirements and retailer standards (e.g., CVS, national accounts)
- Update and maintain artwork files for existing and new SKUs
Digital & E-Commerce Support
- Support the creation of content for e-commerce platforms and product listings
- Assist with product imagery coordination and visual optimization
- Maintain digital asset libraries and organized design files
- Collaborate with the E-Commerce and Sales teams to support online product presentation
Cross-Functional Collaboration
- Work closely with R&D, Quality, and Operations teams to ensure accurate product information
- Coordinate with Sales teams to develop marketing materials for key accounts
- Support new product development by creating visual concepts and packaging mockups
Brand & Content Management
- Ensure brand consistency across all visual materials
- Manage updates to product packaging and marketing assets as needed
- Support development of promotional calendars and content planning
- Assist in maintaining company visual identity standards
Qualifications
- Bachelor’s degree in marketing, Graphic Design, Communications, or related field preferred
- 2+ years of experience in marketing, graphic design, or related creative role
- Strong proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign or similar tools)
- Experience in product-based or CPG industry preferred
- Understanding of branding and packaging design principles
- Bilingual (English/Spanish) preferred
Skills & Abilities
- Strong creativity and visual design skills
- Attention to detail and brand consistency
- Ability to manage multiple projects and deadlines
- Strong communication and collaboration skills
- Ability to work in a fast-paced, production-driven environment
- Basic understanding of marketing strategy and product positioning
Pay: $38,000.00 - $70,000.00 per year
Benefits:
Work Location: In person
