Job Description
Company Overview
At Horizon Media, we are committed to fostering innovation and achieving success for our clients' businesses through exemplary media planning and buying. Within Horizon, the Programmatic media capability plays a pivotal role in ensuring that our clients' messages and value propositions resonate with consumers amidst a rapidly evolving media landscape. Horizon is devoted to investing in technology, automation, and artificial intelligence to enhance our offerings, making them as intelligent, sophisticated, interconnected, effective, and distinguished as possible. Programmatic media planning and activation goes to the heart of Horizon’s investment focus.
Job Summary
The Director, Programmatic role seeks an experienced, confident, programmatic media veteran who can be a leading voice for clients in steering them to adopt the most effective and advanced programmatic media strategies and activation approaches. The person will demonstrate an elevated ability to think and provide thought leadership as relates to emerging opportunities and constructs that can achieve faster adoption with clear and organized understanding of what things mean and how to package them up effectively. This person is vital in creating the reputation that Horizon’s programmatic practice wants to have for being best-in-class.
Main Duties and Responsibilities
60% Thought Leadership
Thought leader: Recognizes every opportunity to dimensionalize a client question or line of inquiry into an organized perspective that shows comprehensive understanding, connection to a client’s business, and thoughtfulness in threading a throughline. Oversees powerpoint creation for external deliverables, POVs, recommendations and all client matters to present an impressive imprint on client material and interactions.
Know-it-all (in a good way): Has a tight grasp on technology partners for any given fit or situation and can help spin up vendor solutions and scorecarding. Owns a keen sense for how to devise a data-led strategy, with deep knowledge of the evolving landscape around contextual, deterministic and privacy related considerations.
Curiosity didn’t kill the kpi: is always asking questions and pursuing answers around emerging channels and formats, endemic and nonedemic considerations, and how everything plays together in terms of features and costs and results.
40% Account Management
Health nut: Ensures day-to-day account health and client satisfaction on the whole. Drive timelines, collateral, deliverables, output, and follow-up for day-to-day client deliverables.
Additional Responsibilities
Promote various topics of education for the team, including presentation skills, advancing Excel knowledge, Diversity Equity and Inclusion, and mentorship soft skills.
Contribute to team members’ development, providing consistent feedback and education on best practices, programmatic media principles, and industry trends.
Eagle eye: See across the entire process to identify spots to step in and mitigate risk. Ensure a positive working relationship with your team and DAT, BST, analytics, and client.
Who You Are
Preferred Skills & Experience
Supervisory Responsibilities
Management responsibility for team structure aligned to account portfolio.
Certificates, Licenses, and Registrations
None required.
Physical Activity and Work Environment
None required.
The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties, and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
#LI-JC2
#LI-HYBRID
Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
Salary Range
$135,000.00 - $165,000.00
A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.
