BC Brands | In-House | Full-Time
Compensation: Starting at $24/hour, plus KPI and goal-based bonus opportunities
Position Summary
BC Brands is seeking a motivated and detail-oriented Sales Associate to support retail partner growth through consistent communication, account support, data analysis, and daily sales outreach.
This is an in-house, five-day-per-week role designed for someone who is comfortable working the phones, analyzing sales and inventory data, and helping retail partners make smarter decisions that drive sell-through. The Sales Associate acts as a trusted resource for retail partners by supporting product visibility, promotional execution, reorders, merchandising opportunities, and account-level growth strategies.
The ideal candidate is organized, coachable, analytical, and highly consistent with follow-up. This role is a strong fit for someone who wants to build a career in cannabis sales while learning the systems, data tools, retail dynamics, and account strategies that drive wholesale success.
Key Responsibilities
Account Management & Retail Partner Support
- Maintain consistent communication with retail partners to support account growth, product education, and reorder opportunities.
- Advise retail partners on strategies to improve product visibility, merchandising impact, and customer engagement.
- Monitor store-level sales data and inventory trends to proactively recommend restocks, promotional adjustments, and product reorders.
- Conduct partnership program audits to identify opportunities for improved execution, merchandising, and sell-through support.
- Collaborate with store owners, managers, and internal teams to help execute sales and marketing initiatives.
- Support seasonal campaigns, co-branded promotions, and retail activations that drive revenue growth and brand presence.
Client Relationship Management
- Develop a strong understanding of each retail partner’s operations, inventory needs, product mix, and local market dynamics.
- Use platforms such as LeafLink, Pistil, Outfield CRM, and Google Sheets to identify sales opportunities and support account planning.
- Analyze cross-platform sales data to support SKU recommendations, inventory forecasting, reorder timing, and promotional strategy.
- Help retail partners make informed business decisions around product selection, pricing, merchandising, and sell-through performance.
- Gather client feedback and communicate market insights to internal sales, marketing, distribution, accounting, and leadership teams.
- Support retail partners in using available tools, reporting, and performance insights to improve operational efficiency.
Revenue Growth & Sales Execution
- Execute account-level growth plans that align merchandising, promotions, product strategy, and sales targets.
- Use client feedback, sales analytics, and market data to identify opportunities to improve sales velocity and customer retention.
- Work closely with internal teams to ensure growth strategies are aligned with brand standards and company objectives.
- Track progress toward goals and KPIs, maintaining consistent activity and follow-up to drive measurable results.
- Identify new opportunities within existing accounts, including product expansion, menu improvements, promotional support, and reorder cadence.
Communication & Internal Collaboration
- Serve as a communication link between retail partners and BC Brands’ accounting, distribution, marketing, and leadership teams.
- Collaborate with marketing to support campaigns that align with client needs and brand objectives.
- Participate in internal strategy sessions to review account progress, market opportunities, and company-wide sales priorities.
- Maintain accurate notes, reports, and account updates within company systems.
- Communicate clearly, professionally, and consistently with both external partners and internal team members.
Required Qualifications
- Must be at least 21 years old in accordance with cannabis industry regulations.
- 2+ years of sales, account management, customer service, or related experience.
- Cannabis industry experience is strongly preferred.
- Existing dispensary relationships or an established book of contacts is highly preferred.
- Strong understanding of cannabis products, retail operations, market trends, and compliance expectations is a plus.
- Experience in retail or wholesale sales, especially within a regulated industry, is preferred.
- Ability to analyze sales data, review reports, and identify trends that support strategic decision-making.
- Comfortable using CRM platforms, spreadsheets, and sales tools to manage accounts and track performance.
- Strong written and verbal communication skills.
- Reliable follow-up habits and the ability to manage multiple accounts, tasks, and deadlines.
Bonus Skills
Experience with any of the following is a plus:
- LeafLink
- Pistil
- Outfield CRM
- Sparkplug
- Weedmaps for Business
- Google Sheets
- Cannabis retail menus and inventory systems
- Call center or phone-based sales experience
- Dispensary operations, product education, or budtender engagement
- State cannabis compliance rules and regulated sales processes
Ideal Candidate Traits
The right candidate is someone who is:
- Reliable: Follows through, follows up, and does what they say they will do.
- Structured: Works well with routines, processes, documentation, and repeatable systems.
- Analytical: Can interpret sales data and use it to make practical recommendations.
- Data-fluent: Comfortable navigating reports, spreadsheets, dashboards, and account-level information.
- Communicative: Keeps clients and internal teams informed without needing constant reminders.
- Goal-oriented: Thrives when working toward clear KPIs, sales targets, and performance expectations.
- Collaborative: Works well behind the scenes while supporting the broader sales and marketing team.
- Curious: Willing to learn the cannabis market, product portfolio, retail partner needs, and internal systems.
Benefits & Perks
- Medical, dental, and vision offerings available for employees and dependents, with subsidized cost after 90 days of employment.
- Generous PTO policy.
- Flexible scheduling when applicable.
- Travel stipends when applicable.
- KPI and goal-based bonus opportunities.
- Opportunity to grow within a fast-moving cannabis brand.
Why Join BC Brands?
BC Brands is focused on building strong retail partnerships through communication, consistency, data-driven decision-making, and best-in-class sell-through support. This role is ideal for someone who wants to grow within cannabis sales, learn how successful wholesale partnerships are built, and contribute directly to the growth of a recognized cannabis brand.
You will work closely with sales, marketing, operations, and leadership while gaining hands-on experience with the tools, strategies, and account management practices that drive real retail performance.
Job Type: Full-time
Pay: From $24.00 per hour
Benefits:
- Dental insurance
- Health insurance
- Vision insurance
Work Location: In person
