Position Summary
The Content Strategist is responsible for building and scaling Infinite Capital Solutions' organic customer acquisition engine through strategic content creation, distribution, and audience engagement. This role owns the complete organic marketing funnel from awareness to qualified appointments and is directly accountable for generating inbound opportunities and revenue through content-driven marketing initiatives. Success in this role is measured by leads generated, appointments booked, pipeline created, and revenue attributed to organic channels rather than vanity metrics such as followers or views.
About Infinite Capital Solutions
We are Infinite Capital Solutions, we provide financial products, services, and education and we are growing by the day. Our mission is to help families become their own bankers and take control of their financial futures. We are courageous and intentionalin our pursuit to see every team member reach their personal, professional, and financial goals through the work we do together. Our core values are the backbone of our business and guide our hiring process: we are RESULTS-ORIENTED, INTEGROUS, LEADER-DRIVEN, & INFINITELY IMPACTFUL.
Performance Objectives
- Generate Qualified Organic Leads
- Increase Organic Revenue Attribution
- Build Authority in the Marketplace
- Develop and Launch Lead Magnets
- Manage Content Distribution Systems
- Increase Qualified Conversations
- Support Recruiting Efforts
- Support Company Events and Workshops
- Track Marketing Performance
- Optimize Based on Data
- Support Cross-Department Collaboration
- Contribute to Long-Term Growth Strategy
Key Competencies
- Organic Lead Generation
- Copywriting
- Content Strategy
- Video Content Production
- Marketing Analytics
- Customer Psychology
- Project Management
- Communication Skills
- Creativity
- Technical Proficiency
- Collaboration
- Results Orientation
Education and ExperienceEducation
- Bachelor's degree in Marketing, Communications, Business, Journalism, Digital Media, or a related field preferred but not required.
Experience
- Minimum of 3 years of experience in digital marketing, content marketing, organic growth, or demand generation.
- Experience generating qualified leads through organic channels.
- Experience managing social media and content strategies for growth-oriented organizations.
- Experience working with high-ticket products or services is preferred.
- Experience in financial services, insurance, wealth management, real estate, coaching, consulting, or professional services is preferred.
Physical Requirements
The Content Strategist position is primarily performed in an office environment with occasional travel to events, conferences, workshops, and filming locations.
The role generally requires:
- Extended periods of sitting while working on a computer.
- Frequent use of computers, phones, cameras, and other digital devices.
- Periodic standing during meetings, events, and filming sessions.
Benefits
- Professional Training & Development Opportunities
- Personal Development Opportunities
- Leadership Roles Available
Commitment to Diversify
As an equal opportunity employer committed to meeting the needs of a multigenerational and multicultural workforce, Infinite Capital Solutions recognizes that a diverse staff, reflective of our community, is an integral and welcome part of a successful and ethical business. We hire local talent at all levels regardless of race, color, religion, age, national origin, gender, gender identity, sexual orientation, or disability and actively foster inclusion in all forms both within our company and across interactions with clients, candidates, and partners.
If this position caught your eye, send us your resume! For best consideration, include the job title and source where you found this position in the subject line of your email to yaritza @myinfinitecapital.com. Already an Infinite Capital Solutions candidate? Please connect directly with your recruiter to discuss this opportunity.
Pay: $60,000.00 - $86,400.00 per year
Benefits:
- Professional development assistance
- Referral program
Experience:
- Marketing: 3 years (Required)
Language:
Ability to Commute:
- Miami, FL 33126 (Required)
Work Location: In person
