Job Description:
Job Summary:
Supports creative concepting and execution that brings brand strategy to life across digital channels for RYOBI. The Digital Designer contributes to engaging, user-centered experiences across web, mobile, email, and social platforms while maintaining strong brand consistency and visual quality.
Primary Responsibilities:
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Create visually engaging and on-brand digital assets across web, mobile, email, and social platforms.
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Execute design concepts aligned with creative direction and brand guidelines.
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Apply a working understanding of UI/UX principles to create intuitive and user-friendly designs.
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Collaborate with digital designers, project managers, print designers, marketing, UX, and development teams to support and execute digital experiences and campaigns.
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Use Figma and Adobe Creative Suite (Illustrator, Photoshop, etc.) to design, revise, and prepare assets for production.
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Incorporate feedback through revisions and participate in team reviews.
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Build, format, and QA marketing emails within an email marketing platform, ensuring accuracy, responsiveness, and alignment with brand and campaign goals.
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Stay current on digital trends, tools, and best practices.
Culture:
Model and support TTI’s cultural values: People First, Total Ownership, Candid Communication, Innovation Leaders, and a One Team Mentality.
Must work as a team player to build trust and foster a positive working environment with the creative team. Demonstrate a positive attitude, strong problem-solving skills, attention to detail, and the ability to prioritize and perform in a fast-paced environment.
Process:
Develop an understanding of team processes, RYOBI brand standards, and product lines. Maintain strong file organization and follow established workflows to ensure efficient and accurate project execution.
Requirements:
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4-year college degree required; Design or related field preferred.
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Proficiency in Figma and Adobe Creative Suite (Illustrator, Photoshop, and other relevant tools).
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Understanding of UI/UX principles and digital design best practices.
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Ability to collaborate effectively with cross-functional teams (digital, print, marketing, development).
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Strong attention to detail, organization, and file management skills.
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Effective communication skills and a proactive, self-motivated mindset.
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Ability to manage multiple priorities in a fast-paced environment.
Preferred Qualifications (Nice to Have):
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Exposure to prototyping or UX workflows.
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Familiarity with AI-powered design tools and a willingness to explore emerging technologies.