Renaissance Tile and Bath, a design-focused luxury leader in the bath, tile, and stone industry, has a new opportunity for a Digital Marketing Coordinator.
Position Summary
We are seeking a creative, organized, and detail-oriented Marketing & Social Media Coordinator to support the marketing operations with a focus on the planning, execution, and optimization of our social media presence within the tile, stone, and luxury home design industry. This role is responsible for creating visually compelling content that showcases tile collections, installation projects, showroom displays, and design inspiration while maintaining a consistent luxury brand image.
The ideal candidate has a foundation of marketing best-practices and a strong eye for interior design aesthetics, photography composition, and visual storytelling. This individual should be passionate about architecture, interior design, and home trends, and comfortable working with showroom teams, designers, and marketing staff to create engaging social content.
Key Responsibilities
- Manage paid ad campaigns (Meta, Google, LinkedIn) and track ROI
- Drive qualified inbound lead generation through social media channels, content marketing, and email campaigns.
- Photograph and capture video content of tile displays, showroom vignettes, finished installations, and new product collections
- Assist in developing and maintaining a consistent luxury brand voice and visual identity across all social channels Schedule posts using social media management tools and maintain an organized content calendar aligned with product launches, promotions, and seasonal campaigns
- Collaborate with showroom staff, designers, sales teams, and marketing personnel to develop content that highlights featured materials, trends, and completed projects
- Create and edit visual assets including graphics, reels, short-form videos, and carousel posts featuring tile, stone, and luxury interior spaces
- Monitor comments, messages, and inquiries, responding professionally and directing leads to appropriate sales or showroom staff when necessary
- Track and report social media performance metrics including engagement, reach, follower growth, and content performance
- Research interior design trends, architectural styles, and competitor activity to identify new opportunities and content ideas
- Support product launches, showroom events, trade shows, and promotional campaigns through targeted social media coverage
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Interior Design, Digital Media, or related field (or equivalent experience)
- Proven experience managing paid social/search advertising and lead generation campaigns
- 1–3 years of experience managing or supporting social media accounts, preferably within interior design, construction, building materials, tile, stone, or luxury home industries
- Strong written and verbal communication skills with the ability to reflect a polished, professional brand voice
- Experience with major social media platforms (Instagram, Facebook, LinkedIn, Pinterest, TikTok, Houzz, etc.)
- Basic photography and videography skills with an understanding of lighting, angles, and composition for interior environments
- Familiarity with social media scheduling tools (e.g., Hootsuite, Buffer, Sprout Social, Later)
- Basic understanding of social media analytics and reporting
- Strong organizational and time management skills
- Ability to manage multiple projects, showroom schedules, and deadlines
Preferred Qualifications
- Experience working in the tile, stone, flooring, cabinetry, kitchen & bath, or luxury home design industries
- Proficiency with graphic design tools such as Adobe Creative Suite or Canva
- Experience editing short-form video content (Reels, Stories, TikTok)
- Knowledge of interior design trends, color palettes, and material applications
- Photography experience in showroom or interior environments
- Experience supporting trade events, showroom events, or product launches
- Familiarity with SEO and digital marketing fundamentals related to product-based businesses
Key Skills & Competencies
- Strong visual storytelling and design sensibility
- Attention to detail and appreciation for luxury materials and finishes
- Creativity and ability to generate fresh content ideas
- Strong organizational skills and content planning ability
- Adaptability and willingness to learn about new materials and design trends
- Collaboration and teamwork across marketing, showroom, and sales departments
- Analytical thinking and performance tracking
- Customer-focused communication and professionalism
Full-time on-site office environment
Work Hours: 8:30am -5:00pm. Exempt employee available to work overtime (arrive early/stay late) to meet needs on the fly if business demands.
Regular time spent photographing showroom displays and installations
Occasional travel to project sites, customer installations, or industry events may be required
Benefits
- Waiting period may apply
- Only full-time employees eligible
Job Type: Full-time
Benefits:
- Dental insurance
- Employee discount
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
Application Question(s):
- How many years of experience do you have managing paid ad campaigns on social media?
- Describe your interest or experience with interior design trends & projects.
Education:
Experience:
- Marketing: 3 years (Required)
Work Location: In person
