Who We Are:
At Mindr, we are dedicated to being a force for good. That's why we provide substance use safety, detection and monitoring products and services that help people live responsibly and keep communities safe.
What You’ll Be Doing
The Partner Success Manager (PSM) is a sales-focused, relationship-driven role responsible for building, growing, and optimizing referral partnerships within an assigned territory. The primary objective is to increase Ignition Interlock Device (IID) referrals and BEZ high-risk insurance (SR-22/FR-44) engagement through consistent partner outreach, education, and sales execution.
PSMs must be proactive in educating partners—including law firms, courts, probation offices, judges, DUI schools, and treatment facilities—on the value of referring clients to Intoxalock while ensuring partners follow the correct referral process to secure accurate attribution, a key driver of team performance and partner incentives.
PSMs must also confidently navigate both attorney-driven and court-driven ecosystems, tailoring messaging and sales approach to each state’s DUI journey and partner influence landscape. In addition, they will support the company’s long-term strategy for Keepr, identifying opportunities to share with the Keepr Team, and integrating early-stage discussions as the product’s go-to-market plan matures.
Duties and Responsibilities:
Sales Execution & Referral Growth
- Prospect, pitch, and secure new high-value referral partners to grow IID and BEZ referral volume.
- Conduct structured sales calls, virtual meetings, and in-person partner visits to activate and strengthen relationships.
- Confidently engage with partners across both attorney networks and court ecosystems (probation, judges, treatment programs), adapting approach based on state-specific dynamics.
- Ensure partners understand and follow the correct referral submission process to maintain accurate attribution and maximize revenue impact.
- Promote BEZ insurance offerings as part of a unified partner message to support clients navigating the DUI process.
- Integrate Keepr into territory conversations where appropriate, identifying future partner opportunities and supporting early market readiness.
Territory & Partner Management
- Develop and execute a territory plan to meet referral and revenue targets.
- Identify and prioritize high-potential partners using referral data, BI insights, market conditions, and state-specific DUI trends.
- Monitor and re-engage inactive or declining partners, rebuilding referral momentum where needed.
- Maintain updated partner profiles including contacts, referral history, state nuances, and strategic opportunity notes.
- Maintain a state breakdown that highlights risks, issues, regulatory nuances, market trends, and growth opportunities.
- Create and update a DUI Journey Map to identify the dominant influencer segments (attorney, monitoring authority, treatment) across assigned states.
Data-Driven Sales Management
- Use BI dashboards to evaluate partner activity, territory trends, funnel performance, and referral patterns; incorporate insights into daily execution.
- Maintain exceptional CRM discipline including complete and accurate activity logging, follow-up notes, and partner data hygiene.
- Own KPI accountability — outbound activity, partner meetings, reactivation efforts, new partner acquisition, and referral volume.
- Analyze referral conversion trends and collaborate with Inside Sales to improve close rates.
Partner Education, Support & Competitive Intelligence
- Provide ongoing training to partners on Intoxalock programs, BEZ insurance, DUI Dash, Log Reporter, and emerging Keepr offerings.
- Reinforce referral expectations and ensure partners are clear on how to submit leads effectively.
- Work with Compliance, Legal, Partner Support, Marketing, and Inside Sales to resolve partner issues and enhance the partner experience.
- Monitor competitors in assigned states and stay aware of promotions, pricing shifts, or new programs to ensure Intoxalock offerings remain competitive.
Contract & Partnership Operations
- Work with partners, associations, and internal stakeholders to execute contracts for paid partnerships and association sponsorships within assigned states.
- Coordinate contract routing and signatures between partner organizations and Intoxalock leadership, ensuring timely and accurate completion.
- Obtain W9s from paid partners as required and assist in securing updated documentation to maintain compliance.
- Onboard new paid partners and association partners upon contract execution, ensuring they understand referral expectations, incentives, tools, and how to operate within the program successfully.
Tradeshows, Sponsorships & Events
- Independently identify relevant tradeshows, conferences, and association events that align with territorial strategy and partner opportunities.
- Coordinate event planning closely with Marketing, including pre-show planning meetings and post-show performance reviews.
- Travel to and staff regional events solo, representing Intoxalock professionally and driving partner engagement.
- Attend larger or strategic events alongside the Outside Sales Manager when determined appropriate.
- Participate in events outside assigned states when partner attendance or strategic alignment justifies inclusion, or when directed by leadership.
Campaigns & Cross-Functional Initiatives
- Lead and execute targeted campaigns, including outreach initiatives, partner reactivation cycles, and follow-up cadences, in collaboration with the Outside Sales Manager.
- Provide insights that improve campaign strategy, messaging, and results.
- Support product launches and new program rollouts (including Keepr) by gathering partner feedback and identifying early adopter opportunities.
Other Responsibilities:
- Deliver weekly reports summarizing referral progress, KPIs, and territory insights.
- Follow established sales processes and contribute to ongoing improvements.
- Perform all other duties as assigned.
Job Requirements:
- Prior experience in law enforcement, court systems, probation, or legal environments—paired with proven sales experience—is preferred.
- 2+ years in sales, business development, or a revenue-driven account management role.
- Experience in B2B sales, partnership development, or referral-based selling preferred.
- Proven ability to meet or exceed sales and revenue targets through strategic relationship management.
- Strong interpersonal and communication skills with the ability to build trust and maintain productive relationships.
- Experience in providing training, resources, or ongoing support to external partners.
- Proficiency in CRM systems (e.g., Zoho or HubSpot) and comfortable with documentation and data tracking.
- Highly organized with attention to detail and a proactive approach to identifying partner needs and opportunities.
- Ability to work cross-functionally and collaborate effectively with marketing, sales, and support teams.
- Strong problem-solving skills with a customer-centric mindset, dedicated to creating a positive and engaging partner experience.
Travel approximately 40-60%, which includes:
- Regular in-state travel to meet partners, conduct trainings, and execute territory plans
- Attendance at tradeshows, conferences, bar associations, probation/treatment events, and other partner-rich opportunities
- Participation in larger or strategic events with the Outside Sales Manager when appropriate
- Occasional participation in events outside assigned states when partner presence or strategic goals justify involvement
- Travel volume varies according to territory size, density of opportunities, and strategic priorities.
Why work for us?
Check out this list of a few of the many good reasons why we are a Top Workplace:
- Base salary range annually is $65,100-$84,000 depending on experience +"on target earnings" (OTE) commission incentive (uncapped), which combined range at approximately $110,000 annually on average + 401(k) + benefits.
- We are the nation’s largest interlock provider, and our Mission is to help people live and drive responsibly.
- Mindr won the 2025 Top Workplace Award locally and nationally–and 2025 Best Place for Working Parents Award
- Growth Oriented- 7 years of over 10%+ growth annually. Doubled in employee size over the past 2-3 years.
- A comprehensive and highly competitive benefits package, including:
- Dental Insurance
- Health Insurance
- Vision Insurance
- 401(k)
- Paid Holidays
- Paid Time Off
- Ongoing Professional Training online via Litmos
- And more
Equal Opportunity Employer
It is and will continue to be the policy of CST, LLC to practice a program of equal employment opportunity designed to assure that employment and advancement opportunities are made available to all employees and applicants based on individual qualifications and without unlawful regard to race, religion, color, veteran status, national origin, disability, age, gender identity, sexual orientation, sex or genetic information.
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Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.
