Interested applicants should submit a resume and cover letter through Indeed or via email or mail to Lindsey Mott, Senior Director of Operations at [email protected] or P.O. Box 550, Binghamton, NY 13902.
United Way of Broome County (UWBC) is a non-profit organization that fights for the health, education, and financial stability of Broome County residents. The organization works in partnership with community organizations and members to drive change that will have a positive impact on the critical needs of the community.
POSITION SUMMARY STATEMENT:
The Strategic Development and Marketing Specialist is responsible for developing, growing, and stewarding relationships with businesses and corporate partners to increase philanthropic investment, employee engagement, volunteerism, and community impact. This position develops strategic partnerships that align corporate social responsibility goals with the organization's mission while expanding revenue and community awareness. This position supports donor cultivation, fundraising campaigns, volunteer engagement, special events, and strategic communications while creating compelling marketing materials that inspire community investment and engagement. The successful candidate is relationship-driven, highly organized, creative, and passionate about strengthening the community through philanthropy.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Resource Development
- Serve as the primary liaison for assigned corporate accounts.
- Cultivate, solicit, and steward new and existing corporate and foundation donors through meaningful relationship-building and ongoing engagement.
- Identify opportunities for expanded engagement including sponsorships, grants, in-kind support, and leadership involvement.
- Schedule and participate in donor meetings, presentations, and campaign visits alongside the Director of Community Relations & Development.
- Assist with the planning and execution of the annual community campaign, workplace campaigns, special appeals, and year-round fundraising initiatives.
- Assist in preparing sponsorship proposals, donor impact reports, pledge materials, presentations, and fundraising collateral.
- Help develop and execute donor cultivation events, appreciation events, and campaign kickoffs.
- Maintain accurate donor records, contact reports, and stewardship activities within the donor database.
- Assist with connecting corporate accounts to volunteer opportunities and support the coordination of large-scale volunteer initiatives, including Day of Caring, Day of Action, and Martin Luther King Jr. Day of Service, including updates to the Volunteer HQ system.
Donor Communications, Marketing, and Special Events
- Promote corporate partnerships and impact through multiple communication channels.
- Create and coordinate mission-driven content, including success stories, client testimonials, photography, and videos, to support marketing, fundraising, and public awareness efforts.
- Assist with social media, newsletters, annual reports, and website content highlighting corporate engagement and community impact.
- Manage communications, advertising, printing, and publications for UWBC programs, including 211, VITA, and volunteer days of service.
- Maintain and update the organization's website to ensure content is accurate, current, and engaging.
- Serve as the primary photographer/videographer at UWBC events, programs, and other assigned activities.
- Produce videos for use at special events, digital platforms, and television advertising.
- Apply marketing strategies to events in partnership with the Resource Development team, coordinating communications, signage, registration, catering, staff activities, budgeting, and other event logistics.
Other Duties
- Represent the organization at community events, forums, planning meetings, and work groups as assigned by the Executive Director and Director of Community Relations and Development.
- Perform other duties as assigned to support the effective operation of UWBC.
QUALIFICATIONS: Qualified candidates for the position will possess the following:
Education and Experience Required:
- Preferred: Bachelor’s Degree in journalism, communications, public relations, marketing, or a related field, with previous experience preferred with working knowledge of marketing/communications, resource development, digital marketing, video production, photography, graphic design and health and human services programs and processes
- Accepted: Associates Degree in journalism, communications, public relations, marketing, or a related field, with previous experience
Skills Required:
- Strong relationship-building and networking skills.
- Excellent time management and organizational skills
- Outstanding verbal and written communication skills and the ability to communicate in a professional manner with community stakeholders
- Problem-solving skills
- Ability to work in a team or independently
- Firm grasp of available tools and platforms in the social media space
- Working knowledge of Microsoft Programs
- Proficiency in WordPress
- Video and camera skills required
- Enthusiasm for the mission of UWBC and the people we serve
- Verbal and written communication skills to include the ability to present ideas clearly and concisely, engage others, and take into consideration the perspectives of others
- Operational planning skills to include the ability to allocate resources based on priorities, maintain accountability, utilize personnel and other resources efficiently to accomplish projects, and anticipate and plan for potential obstacles
- Problem-solving and decision-making skills to include the ability to identify, analyze, organize, and solve problems in a timely and effective manner; and to use data and inputs from others to make sound decisions
- Interpersonal skills to include the ability to appeal to reason, values, or emotion to generate enthusiasm for the work, commitment to task objectives, or compliance with orders and requests; and the ability to build leverage, and maintain mutually positive relationships which provide support for and add value to UWBC, its programs, and the community
Competencies:
- Mission Focused
- Creative Thinker
- Collaborative Team Builder
- Network and Relationship Oriented
- Strong Brand Steward
PHYSICAL DEMANDS: (sitting, standing, lifting, etc.):
The physical demands described here represent those that an employee must meet to perform the essential functions of this job successfully. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Occasional walking or standing is required. The hands are regularly used to write, type, key, and handle or feel small controls and objects.
United Way of Broome County recruits, hires, and promotes without regard to sex, race, color, age, national origin, religion, disability, genetic information, marital status, sexual orientation, gender identity/reassignment, citizenship, pregnancy or maternity, veteran status or any other status protected by applicable law.
Job Type: Full-time
Pay: $21.00 - $23.00 per hour
Benefits:
- 403(b)
- Dental insurance
- Employee assistance program
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
Work Location: In person
