Top 36 Franchise marketing Jobs in Georgetown, Ky

Director of Franchise Local Store Marketing (LSM)
Bad Ass Coffee of Hawaii —Lexington, KY
- $125,000 - $165,000 a year
- Full-time
- 6 years
- Sales
- Merchandising
- Health savings account
- Relocation assistance
Quick Apply
13d
Franchise Marketing Manager
Fazoli's —Lexington, KY
- Full-time
- Remote
- Microsoft Excel
- Microsoft Outlook
- Marketing
Quick Apply
4d
Franchise Marketing Manager- Fazolis
FAT Brands Inc —Lexington, KY
- $75,000 - $90,000 a year
- Full-time
- Hybrid work
- Microsoft Excel
- Microsoft Outlook
- Up to 50% travel
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Marketing Director
Activate Games —Lexington, KY
- Full-time
- 7 years
- Continuous improvement
- Senior level
Quick Apply
Director, North American B2B Secular Shift – B2C Retail & Restaurants
Mastercard —Frankfort, KY
- $158,000 - $304,000 a year
- Online Application
- Salesforce
- POS
- Training & development
- Paid jury duty
- Health savings account
11d
Director, North American B2B Secular Shift – Construction & Trades
Mastercard —Frankfort, KY
- $158,000 - $304,000 a year
- Online Application
- Salesforce
- Construction experience
- Training & development
- Paid jury duty
- Health savings account
11d
Receptionist - Franchise Location
H&R Block —Versailles, KY
- Full-time
- Sales
- Computer literacy
- Office
21h
Field Marketing Manager
Fat Brands, Inc. —Lexington, KY
- $75,000 - $90,000 a year
- Full-time
- Microsoft Excel
- Microsoft Outlook
- Up to 50% travel
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General Manager
Planet Fitness - Midwest Management Group —Lexington, KY
- Overtime
- 18 years or older
- CPR Certification
- BLS Certification
Quick Apply
General Manager
Pizza Hut —Georgetown, KY
- $52,000 - $65,000 a year
- Training & development
- Guest services
- Senior level
Quick Apply
Sales Appointment Coordinator - Fitness
D1 Training —Lexington, KY
- $15 - $20 an hour
- Full-time
- Communication skills
- Entry level
- Profit sharing
- 401(k)
Sales Appointment Coordinator - Fitness
D1 Training - West Lexington —Lexington, KY
- $15 - $20 an hour
- Full-time
- Communication skills
- Entry level
- Profit sharing
- 401(k)
Quick Apply
Assistant Manager
Planet Fitness - Midwest Management Group —Lexington, KY
- Overtime
- 18 years or older
- CPR Certification
- Mid-level
Quick Apply
Part-Time Customer Service Associate
The UPS Store - East High Street Lexington —Lexington, KY
- $14.00 - $14.50 an hour
- Full-time
- Computer literacy
- High school diploma or GED
- US work authorization
- Employee discount
Quick Apply
21h
Salon Manager
Great Clips —Lexington, KY
- $25 - $35 an hour
- Full-time
- Barbering License
- Cosmetology License
- Mid-level
- Health insurance
- Paid time off
General Manager - PARLOUR Pizza + Pints
Parlour Lexington —Lexington, KY
- Sales
- ServSafe
- 5 years
- Paid holidays
- Health insurance
Quick Apply
Dunkin General Manager
Dunkin' | Lexington —Lexington, KY
- Weekends as needed
- Background check
- Mid-level
- High school diploma or GED
- Flexible schedule
Quick Apply
Assistant General Manager - PARLOUR Pizza + Pints
Parlour Lexington —Lexington, KY
- Full-time
- ServSafe
- Mid-level
- 3 years
- Paid holidays
- Health insurance
Quick Apply
Tax Professional - Franchise Location
H&R Block —Versailles, KY
- Full-time
- CPA
- Sales
- 5 years
21h
Sales Manager, Sales Operations (Home Services)
HomePro Marketing —United States
- $100,000 - $150,000 a year
- Full-time
- Remote
- Background check
- 7 years
- Mid-level
- Health insurance
- Dental insurance
Quick Apply

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Director of Franchise Local Store Marketing (LSM)

Bad Ass Coffee of Hawaii
Lexington, KY

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Job Details

Full-time
$125,000 - $165,000 a year
13 days ago

Benefits

Health savings account
Relocation assistance
Health insurance
Dental insurance
401(k)
Paid time off
Vision insurance
Employee discount

Qualifications

Training program design for professional development
Marketing project management
Program design
Curiosity
Event planning project management
Customer retention strategy
Managing marketing teams
Loyalty marketing
Sales
Collaboration
Standard Operating Procedures (SOPs) implementation
Metrics Reporting
Brand voice
Team development
Supervising experience
Team management
Loyalty programs
Strategic promotions
Problem-solving
Franchise business model
Brand storytelling
Data interpretation
Relationship management
Developing new training programs
Marketing analytics
Social media brand management
In-store marketing
Retail brand promotion
Standard operating procedures (SOPs)
Standard operating procedures drafting

Full Job Description

POSITION: Director of Franchise Local Store Marketing (LSM)

POSITION OVERVIEW:

The Director of Franchise Local Store Marketing (LSM) – is accountable for driving the success of local store marketing across our franchise system. This position sits in the Franchise Business Unit, reporting directly to the President & COO of Bad Ass Coffee of Hawaii, with further partnership and accountability to the Chief Brand & Strategy Officer. Bad Ass Coffee of Hawaii added 20+ new franchisees in 2025/6 reaching 47 stores and are scaling for significant growth.

This is a build-and-scale role: Local Store Marketing is our primary marketing strategy — the core vehicle for driving guest engagement and revenue growth. As our franchise system grows, the Director will build and lead the Franchise Marketing team from the ground up, scaling the team significantly over the next three years to support that growth.

This position will immeidatley oversee the Director of Field Marketing (& future team), the New Store Opening Manager (& future team), the system wide guest loyalty program, and the In-Store Merchandising Manager role planned as the team builds out.

This individual will work directly with all Franchise owners, operators and teams, both current and new, delivering excellence-in-execution across the system. The role and this new team will continuously partner with the National Brand Team and the Director of Communications & Franchise Engagement, in a highly collaborative relationship, building and delivering breakthrough programs and system communications. The role will be an integral cross-functional partner across the organization.

This role includes developing yearly LSM programs/calendar with the Franchisee both prior to opening their first stores and ongoing for each calendar year. The LSM team partners from the early development, through each Grand Opening and continues to develop a long-term relationship that establishes a strong brand presence, engaging in-store experience, strong recruitment and engagement with our ‘Ohana Rewards loyalty customers, community engagement, and facilitates/amplifies the execution of our National Promotions Calendar at the local level. This role develops the toolkits, events, policies and standard operating procedures for all strategic local marketing initiatives that support aggressive short- & long-term revenue growth.

Core Responsibilities:

Build, lead, and grow the Franchise Local Store Marketing Team and the Franchise Field Marketing team — supporting 47 stores today, with significant franchise system expansion (2-3x) planned over the next one to two years, and the team expected to scale substantially in line with store count.
Develop and own the winning suite of tools, kits, and standard operating procedures (SOPs) that empower franchise store owners and managers to execute local store marketing independently.
Own the activation, tracking, and performance of local marketing strategy across our full franchise system, focused on: 1) Inside Store Marketing & Brand Engagement Experience; 2) Outside Store Marketing & Community Engagement; 3) Loyalty Marketing & Engagement
Educate Franchisees with content and direction on establishing marketing goals, establishing “best practice” marketing plans, execution and training on available tools to drive local sales growth.
Conduct regular franchise store “marketing consulting” visits to establish a local store marketing plan, monitor performance, evaluate strategy effectiveness, and offer strategic recommendations to modify or expand existing marketing plan and budget.
Responsible for enforcing brand standards with appointed stores.
Design and deliver tiered training programs that address varying levels of marketing capability and experience across store owners and managers, ensuring every store can deliver a strong local store marketing program regardless of starting skill level.

Reporting:

This position reports to the President & COO, with further partnership and accountability to the Chief Brand & Strategy Officer.

Travel:

This role will travel and engage with all stores to drive excellence in execution and continuous learning.

Qualifications:

Bachelor’s degree or relevant experience.
6-10 years minimum of proven hands-on experience driving Local Store Marketing in a franchise system.
Experience working directly with franchise owners, operators, and local store managers.
Building, developing and leading a Franchise/LSM Marketing team and building regional marketing team structures and marketing services capabilities as the franchise system scales.
Expert in developing local store marketing programs, activation plans, toolkits, local social media, event management and local consumer & business outreach.
Developing and executing training and standard operating procedures required to drive franchisee engagement and excellence in execution.
Proven track record of driving in-store sales – driving up AUV – through traffic, transactions and trust (loyalty).
Analytical mindset with experience using tools to measure performance, derive insights, and inform decisions.
Proven success in leading integrated LSM marketing campaigns from concept through execution.
Strong organizational and project management skills, with the ability to manage multiple initiatives on varying timelines.
Excellent communication skills and a strong sense of brand voice and storytelling.
A collaborative spirit and a passion for building brands and love of coffee.

Compensation & Benefits

Annual base salary of $125,000 - $165,000, paid over 24 pay periods.
Annual performance review, each December, with eligibility for base salary increases and bonus compensation tied to individual and company performance. Bonus target is set by the President & COO; bonuses are paid by the end of Q1 the following year.
Fully paid Health insurance (medical, dental, vision), 401(k), self-managed flexible PTO (subject to supervisor approval), professional development opportunities, and a monthly coffee allowance.

Pay: $125,000.00 - $165,000.00 per year

Benefits:

401(k)
Dental insurance
Employee discount
Health insurance
Health savings account
Paid time off
Relocation assistance
Vision insurance

Ability to Relocate:

Lexington, KY 40502: Relocate with an employer provided relocation package (Required)

Work Location: In person

Quick Apply

Refine Your Search

franchise marketing jobs in georgetown, ky

Director of Franchise Local Store Marketing (LSM)

Franchise Marketing Manager

Franchise Marketing Manager- Fazolis

Marketing Director

Director, North American B2B Secular Shift – B2C Retail & Restaurants

Director, North American B2B Secular Shift – Construction & Trades

Receptionist - Franchise Location

Field Marketing Manager

General Manager

General Manager

Sales Appointment Coordinator - Fitness

Sales Appointment Coordinator - Fitness

Assistant Manager

Part-Time Customer Service Associate

Salon Manager

General Manager - PARLOUR Pizza + Pints

Dunkin General Manager

Assistant General Manager - PARLOUR Pizza + Pints

Tax Professional - Franchise Location

Sales Manager, Sales Operations (Home Services)

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