At GE Appliances, a Haier company, we come together to make “good things, for life.” As the fastest-growing appliance company in the U.S., we’re powered by creators, thinkers and makers who believe that anything is possible and that there’s always a better way. We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together.
The GE Appliances philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: we come together, we always look for a better way, and we create possibilities.
Interested in joining us on our journey?
As a GE Appliances’ Senior Manager, Product – Residential HVAC, you’ll lead assigned residential HVAC product line responsibilities within a growing portfolio. This role is responsible for product lifecycle management, new product introduction execution, and delivery of business results for assigned products, while partnering across Technology, Manufacturing, Sourcing, Sales, Marketing, Quality, Finance, and Supply Chain. The role contributes to product plans, commercial execution, and portfolio decisions that support growth, profitability, and customer value. Operating with limited oversight, the Senior Manager, Product bridges technical development and market requirements to deliver profitable, competitive solutions within the broader Air & Water Ecosystem’s strategy.
Senior Manager, Product - Residential HVAC
USA, Louisville, KY
Essential Duties & Responsibilities
Lifecycle Management:
- Lead assigned residential HVAC product lines through the full product lifecycle, including product definition, launch planning, sustainment, feature updates, and end-of-life transitions.
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Contribute to product plans, roadmap priorities, and portfolio actions aligned with customer needs, market opportunities, and business objectives.
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Serve as the primary product owner for assigned products, maintaining clear priorities, business rationale, and cross-functional alignment.
New Product Introduction Execution:
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Lead cross-functional execution of new product introduction programs from concept through launch and post-launch support.
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Partner with Technology, Manufacturing, Sourcing, Quality, Regulatory, and external partners to deliver product requirements, launch readiness, and on-time execution.
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Identify risks, resolve issues, and drive tradeoff decisions related to product performance, timing, cost, and supply continuity.
Business Performance Delivery:
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Support achievement of profitability, revenue, inventory, and other key business performance measures for assigned product lines.
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Monitor market performance, product health, and portfolio results to recommend actions that improve commercial outcomes.
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Partner with Finance, Sales, and Supply Chain to support forecast alignment, transition planning, and inventory management.
Commercialization and Market Support:
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Partner with Sales and Product Marketing to incorporate voice of customer, channel feedback, market insights, and funnel trends into product planning and launch activities.
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Support commercialization efforts including pricing inputs, sales enablement, onboarding, training, trade events, and launch communications.
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Participate in segmentation and channel discussions to help align product actions with customer and business needs.
Cross-Functional Leadership and Team Coordination:
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Drive alignment across cross-functional teams to deliver committed product and program outcomes.
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Provide direction, coordination, and review of work for supporting contributors and extended team members involved in assigned programs.
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Act as a key point of contact for product-related decisions, escalating risks and recommendations as needed.
Other related duties:
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Support special projects, portfolio reviews, and annual operating plan activities related to the Residential HVAC business.
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Contribute to process improvements that strengthen product management execution, launch effectiveness, and cross-functional coordination.
Position Competencies (Required Knowledge, Skills, & Abilities)
Product & Industry Knowledge
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Knowledge of residential HVAC products, technologies, regulatory requirements, and market dynamics sufficient to support product definition, NPI execution, and lifecycle management.
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Working knowledge of product management processes, cost structures, and value drivers to support product line performance and profitability.
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Ability to use customer, channel, and competitive insights to support product positioning, launch readiness, and lifecycle decisions across the residential HVAC portfolio.
Strategic & Operational Product Planning
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Skill in contributing to product strategies and multi-year roadmaps and translating strategic direction into clear product requirements and execution priorities.
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Ability to identify and drive product, feature, cost, and lifecycle initiatives with measurable impact on product and commercial performance.
Problem Solving & Decision Making
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Skill in resolving frequently difficult, but rarely complex, product and execution issues across development, NPI, supply continuity, and commercialization.
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Ability to evaluate technical, cost, timing, risk, and customer tradeoffs to support timely, data-informed product decisions.
Cross-Functional Leadership & Influence
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Skill in leading and aligning cross-functional teams to deliver committed product and program outcomes without direct authority.
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Ability to influence stakeholders through clear communication of product priorities, requirements, and data-driven insights.
Execution & Commercial Support
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Ability to own execution of assigned product initiatives from concept through launch and sustainment, ensuring alignment to cost, schedule, quality, and performance targets.
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Skill in supporting commercialization activities, including pricing inputs, launch readiness, and sales enablement, in partnership with Sales and Product Marketing.
Coordination, Coaching & Delegation
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Ability to provide direction, coordination, and review of work for supporting team members and extended cross-functional contributors involved in product execution.
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Skill in delegating work and providing feedback to ensure effective execution and accountability.
Professional Experience & Applied Expertise
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Ability to apply practical product management experience to independently deliver results within an assigned product portfolio under general supervision.
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Ability to adapt priorities and execution plans in response to changing business needs, market conditions, and operational constraints.
Educational and Experiential Background
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Bachelor’s degree in Engineering, Business, Marketing, Product Management, or a related field, or equivalent relevant experience.
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Minimum 7 years of relevant experience in HVAC product management, engineering, commercial, or related business functions.
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Experience leading cross-functional product development, lifecycle management, or new product introduction efforts.
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Experience using business and market inputs to support product decisions, prioritization, and launch execution.
Preferred Education/Experience
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MBA, master’s degree, or other advanced degree or certification.
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Experience in HVAC or technical consumer or contractor-facing product categories.
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Experience with electrification, sustainable product initiatives, or entry into new product segments.
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Experience working with external and international suppliers, development partners, or manufacturing stakeholders.
Working Conditions & Travel Requirements
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Working conditions are typical for an office environment.
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Evening calls (EST) with international team(s)/suppliers 4 - 6 times per month.
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Up to 20% domestically and/or internationally as business needs require.
Our work is centered on our People and Culture as reflected in our Zero Distance philosophy and we recognize the importance of reaffirming our commitment to inclusion and diversity (I&D). This underscores our commitment to fostering an environment where every individual feels valued, connected, and empowered to contribute, while positioning our organization to adapt seamlessly to the evolving needs of our workforce and communities.
This reflects our dedication to creating solutions that: Empower colleagues by fostering an environment where all voices are heard, valued, and encouraged to contribute. Strengthen communities where we live and work. Reinforce a culture of belonging, purpose, and engagement. Reflect the diversity of the communities we serve through our workforce, products, and practices.
By further embedding Zero Distance into our People and Culture framework, we will continue to build a deeply connected organization. We are cultivating a culture of engagement, belonging, and connection, because while attracting new talent remains a priority, retention is a cornerstone of our strategy.
GE Appliances is a trust-based organization. It is important we offer our employees the flexibility they need to do their best work while balancing the needs of the business and individuals. When you join GE Appliances, you will have the opportunity to work with your leader to create a flexible work arrangement that balances the needs of the individual, team, and organization.
GE Appliances is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
GE Appliances participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S
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