Top 29 Marketer Jobs in Winston Salem, Nc

Senior Marketing Manager, Lending Growth & Member Relationship Marketing
Allegacy Federal Credit Union —Winston-Salem, NC
- 7 years
- Marketing
- Office
Email Marketing Specialist (On - site)
Kaplan Early Learning Company —Winston-Salem, NC
- Full-time
- Marketing
- Writing skills
- Mid-level
- Paid parental leave
- Paid holidays
Quick Apply
Marketing Specialist
Hayward Industrial Products, Inc —Clemmons, NC
- Full-time
- Marketing
- Residential
- Bachelor's degree
Quick Apply
Tradeshow Marketer
Great Day Improvements: A Family of Brands —Winston-Salem, NC
- $18 an hour
- Part-time
- Ability to lift 50 pounds
- Driver's License
- Reliable transportation
- Paid training
14d
Senior Paid Media Specialist - Flow Automotive Companies
FLOW MARKETING SERVICES LLC —Winston-Salem, NC
- Monday to Friday
- Marketing
- Pass drug screening
- Mid-level
- Wellness program
- Health insurance
Quick Apply
1d
Patient Services Specialist - Telephonic RN
Serva Health LLC —North Carolina
- From $65,000 a year
- Weekends as needed
- Remote
- Background check
- Spanish
- Nursing
- Health insurance
- Dental insurance
Quick Apply
Senior Marketing Manager, Growth & Deposit Solutions
Allegacy Federal Credit Union —Winston-Salem, NC
- Marketing
- 5 years
- Office
Event Marketer- Part-Time
Joyce Windows, Sunrooms & Baths —Winston-Salem, NC
- $17 - $30 an hour
- Part-time
- Reliable transportation
- Communication skills
- Entry level
Quick Apply
Sr Marketing Manager/Strategic Industry Lead - Microelectronics (Relocation Available to Naperville, IL)
Ecolab Inc. —Greensboro, NC
- $133,700 - $200,600 a year
- Overtime
- Marketing
- 5 years
- Research
- Opportunities for advancement
Service and Delivery Driver
TBC Corporation —Greensboro, NC
- $20.00 - $21.50 an hour
- Full-time
- Customer service
- Mid-level
- Ability to lift 50 pounds
- Disability insurance
- Health insurance
13d
Senior Software Engineer, Core Experiences - Winston-Salem, NC, USA
Speechify —Winston-Salem, NC
- $140,000 - $200,000 a year
- Remote
- System design
- Senior level
- Negotiation
6d
Experienced Autobody Painter
EWI Worldwide —Winston-Salem, NC
- Overtime
- Mid-level
- Commercial
Quick Apply
2d
Warehouse Associate
TBC Corporation —Greensboro, NC
- $17 - $18 an hour
- Full-time
- 18 years or older
- OSHA
- Forklift
- Disability insurance
- Health insurance
13d
Integrated Campaign Manager, North America (New York or Chicago)
Ideals —United States
- $90,000 - $142,000 a year
- Full-time
- Remote
- Mid-level
- Travel
- 4 years
- Health insurance
- 401(k) matching
Remote Licensed Insurance Sales Rep – $50K+ Year 1
Stacy Waid Allstate —United States
- $50,000 - $100,000 a year
- Full-time
- Mid-level
- Office
- Business development
- Paid training
- Paid holidays
Quick Apply
5d

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Senior Marketing Manager, Lending Growth & Member Relationship Marketing

Allegacy Federal Credit Union -
Winston-Salem, NC

Apply Now

Job Details

Qualifications

Product marketing
Mortgage industry
Bachelor's degree
Marketing analytics
Stakeholder management

Full Job Description

Description:

Make growth personal for North Carolina.

At Allegacy Financial®, we believe growth is meaningful when it’s personal. We help North Carolinians achieve important milestones—from purchasing a vehicle and buying a home to consolidating debt, building credit, and preparing for what’s next. Our success is built on trusted relationships, local expertise, and a commitment to helping people thrive.

We're seeking a strategic, growth-minded marketer to lead lending growth and member relationship marketing across Allegacy Financial. This is a highly visible role that blends acquisition, portfolio growth, member engagement, and cross-sell strategy to drive meaningful business outcomes.

This role is ideal for someone who understands lending, loves uncovering growth opportunities, and is energized by building strategies rather than simply executing requests. You'll work across consumer lending, mortgage, home equity, credit cards, and other lending solutions while helping deepen relationships with existing members throughout their financial journey.

The Opportunity

As Senior Marketing Manager, Lending Growth & Member Relationship Marketing, you will develop and lead marketing strategies that drive loan growth, deepen member relationships, and increase product adoption across the member lifecycle.

You will partner closely with Product, Lending, Retail Banking, Finance, Analytics, Digital, and Operations leaders to identify growth opportunities, optimize member engagement, and prioritize initiatives that support Allegacy's strategic objectives.

This role owns the growth strategy, audience strategy, campaign planning, and performance management for lending products and relationship expansion efforts. You'll collaborate closely with marketing peers who execute integrated campaigns across paid media, email, digital channels, content, social media, branch marketing, and member communications.

What You'll Do

Lending Growth Strategy

Develop annual and quarterly marketing strategies that support consumer loan growth across key lending portfolios.
Partner with Lending, Product, Finance, and Analytics teams to identify growth opportunities, portfolio priorities, and member needs.
Create strategies that drive acquisition of new borrowers and increased lending engagement among existing members.
Monitor market trends, competitor activity, rate environments, and consumer behavior to inform growth recommendations.
Develop go-to-market strategies for lending products, promotions, and strategic initiatives.

Member Relationship Growth & Cross-Sell Strategy

Lead marketing efforts designed to deepen member relationships across multiple products and services.
Identify opportunities to increase product adoption, engagement, and lifetime member value.
Develop lifecycle marketing strategies that help members progress through key financial milestones.
Partner with analytics teams to identify member segments, behaviors, and triggers that support personalized growth opportunities.
Create strategies that strengthen retention, loyalty, and long-term member relationships.

Integrated Campaign Leadership

Lead development of integrated marketing campaigns supporting lending growth and relationship expansion.
Build campaign briefs, audience strategies, positioning, messaging frameworks, and measurement plans.
Collaborate with channel marketing teams responsible for campaign execution across digital, paid media, email, website, branch, social, content, and direct channels.
Ensure campaigns are aligned to business priorities, member needs, and regulatory requirements.
Continuously optimize campaign performance through testing, learning, and insights.

Data, Insights & Performance

Establish KPIs tied to loan growth, funded balances, member acquisition, cross-sell, engagement, and retention.
Partner with analytics teams to evaluate campaign effectiveness and identify new growth opportunities.
Translate data into actionable recommendations for business and marketing leaders.
Present performance insights and strategic recommendations to cross-functional stakeholders and senior leadership.

Cross-Functional Leadership

Serve as a strategic marketing partner to Lending, Retail Banking, Product Management, Finance, Analytics, and Digital teams.
Help prioritize growth opportunities across the lending and member relationship portfolio.
Influence business decisions through data, insights, and strategic thinking.
Foster strong partnerships that align marketing initiatives with organizational goals.

Requirements:

Required Qualifications

Bachelor's degree in Marketing, Business, Communications, or related field.
7+ years of progressive marketing experience.
5+ years developing growth, product marketing, lifecycle marketing, or acquisition strategies.
Financial services, banking, credit union, mortgage, consumer lending, or fintech experience required.
Proven success driving measurable growth through integrated marketing campaigns.
Strong understanding of consumer lending products, including mortgages, home equity, auto loans, credit cards, and personal loans.
Experience using member or customer data to develop targeted growth strategies.
Strong analytical, communication, and stakeholder management skills.

Preferred Qualifications

Experience within a credit union or regional financial institution.
Experience with CRM, marketing automation, lifecycle marketing, and customer segmentation.
Familiarity with lending portfolio management and consumer lending economics.
MBA or advanced degree.

The Type of Person Who Thrives Here

You may be a great fit if you:

See growth opportunities others miss.
Enjoy connecting business strategy, member needs, and marketing execution.
Understand that lending growth is about helping people achieve meaningful goals—not simply generating applications.
Are energized by building plans, influencing stakeholders, and driving outcomes.
Use data to tell stories and guide decisions.
Balance strategic thinking with strong execution instincts.
Bring curiosity, accountability, and initiative to every challenge.
Are comfortable leading through influence rather than direct authority.

Why This Role Matters

Every loan represents something bigger than a transaction. It might be a family's first home, a reliable vehicle for work, a fresh start through debt consolidation, or a way to build stronger financial footing.

In this role, you'll help more North Carolinians access the solutions, guidance, and support they need to move forward with confidence. You'll play a critical role in helping Allegacy Financial fulfill its purpose of building lifelong relationships that help North Carolinians thrive.

Senior Marketing Manager, Lending Growth & Member Relationship Marketing

Primary Focus

Consumer lending growth
Mortgage, auto, credit card, home equity, personal loans
Cross-sell and relationship expansion
Member lifecycle marketing
Retention and member value growth

Apply Now

Refine Your Search

marketer jobs in winston salem, nc

Senior Marketing Manager, Lending Growth & Member Relationship Marketing

Email Marketing Specialist (On - site)

Marketing Specialist

Tradeshow Marketer

Senior Paid Media Specialist - Flow Automotive Companies

Patient Services Specialist - Telephonic RN

Senior Marketing Manager, Growth & Deposit Solutions

Event Marketer- Part-Time

Sr Marketing Manager/Strategic Industry Lead - Microelectronics (Relocation Available to Naperville, IL)

Service and Delivery Driver

Senior Software Engineer, Core Experiences - Winston-Salem, NC, USA

Experienced Autobody Painter

Warehouse Associate

Integrated Campaign Manager, North America (New York or Chicago)

Remote Licensed Insurance Sales Rep – $50K+ Year 1

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I want to receive the latest job alert for marketer in winston salem, nc

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