The Mission
Over the past two years, we have built something that does not exist anywhere else in America: a hyperlocal news network through The County Post, a civic engagement platform through Patriots in Action, a broadcast television operation now launching, and mass messaging systems capable of reaching millions of Texans.
The pieces are built. The audience is real. The advertisers are out there.
What is missing is one strong operator to bring the pieces together, run the day-to-day operation, build the revenue engine, and keep projects moving all the way across the finish line.
The owner serves as a county party chairman and regional director, and has multiple other companies ranging from ranching and cattle to utilities, brokerage, property management, and hundreds of rentals and other interests. He is also responsible for interviews, major relationships, business development, and decisions that cannot be delegated. Too much of that time is currently being consumed by routine management and follow-up.
This position exists to change that.
The Job in One Sentence
Run the media and civic operation: the people, the advertising program, the platforms, the launches, and the owner's time — so revenue grows every month and the owner's attention goes where only the owner can go.
This is not a coordinator position. It is an operating leadership role with real responsibility and real authority.
What You Will Own
The Team
Direct the day-to-day work of office staff, salespeople, callers, and contractors involved in the operation.
Set clear assignments and deadlines. Measure output. Follow up. Coach problems quickly. Make personnel recommendations when someone is unable to perform the job.
The goal is to have a team that knows what it is responsible for and gets the work done without waiting for the owner to chase it.
The Revenue Engine
Own the advertiser pipeline across The County Post, broadcast television, civic platforms, and messaging services.
Build and manage the process from prospecting and call sheets through proposals, closes, collections, renewals, and account growth.
You do not have to make every sale yourself, but you must know how to build and run a sales operation.
This is priority one.
The Launch Calendar
Keep new products and markets moving.
Broadcast television, County Post markets, advertising programs, marketplace features, civic platforms, and new county rollouts all have moving parts.
You will know what is launching, who owns each piece, what is late, and what is stuck.
A project at 90% is not almost finished. It is not finished.
You push until it is launched, sold, documented, assigned, and operating without daily rescue.
The Owner's Time
Protect the owner's attention.
Determine what requires his decision, what can be delegated, what can wait, and what does not need to happen at all.
You will manage the calendar, handle many routine contacts, prepare the owner for important meetings, and often be the first point of contact for people trying to reach him.
The goal is not a better-organized pile of interruptions.
The goal is fewer interruptions.
You will often speak on behalf of the operation, so judgment and discretion matter.
The Numbers
Know where the operation stands financially.
You will track monthly recurring revenue, advertising pipeline, collections, operating expenses, and the gap between revenue and profitability.
You will not discover at the end of the month whether we had a good month.
You will know as the month goes on.
What Success Looks Like
During the first 90 days, the successful person in this role should be moving the operation toward:
- Regular operating meetings that function without the owner having to drive it.
- Clear, measurable responsibilities for every employee and salesperson.
- A visible advertising pipeline showing leads, contacts, proposals, closes, renewals, and collections.
- Consistent advertising sales across the media platforms.
- Broadcast and product launch milestones being actively managed.
- A clear list of unfinished or stalled projects with an owner and deadline assigned to each.
- Routine calls, meetings, and decisions being handled without automatically reaching the owner.
- A simple weekly report showing recurring revenue, expenses, sales activity, and progress toward break-even.
- Repeatable systems for launching additional counties and markets.
- A meaningful reduction in the amount of time the owner spends supervising day-to-day operations.
Who Fits This Seat
You Are an Operator
You have run something before.
That might have been a business unit, sales organization, newsroom, campaign, association, ministry, military unit, nonprofit, family business, or other operation where people depended on you to make things happen.
You do not confuse activity with accomplishment.
You Finish Things
You notice unfinished work.
Loose ends bother you.
When something is stuck, you figure out why, assign responsibility, and keep pushing until it is resolved.
We have plenty of ideas. We need someone who turns ideas into operating businesses.
You Have Command Presence Without the Drama
You can lead people firmly and fairly.
You can have a difficult conversation the same day the problem appears without turning it into a crisis.
You do not need to yell to be taken seriously.
Military, ministry, business, campaign, media, and operations leadership backgrounds can all translate well.
You Understand Sales
You do not have to be the organization's top closer, but you must understand pipeline, prospecting, follow-up, quotas, conversion, retention, and accountability.
You should be comfortable asking:
How many people did we contact? How many proposals went out? How many closed? What happens next?
You Have Political and Civic Judgment
You are comfortable dealing with elected officials, county organizations, community leaders, business owners, volunteers, and grassroots organizations.
Political experience is useful, but mature judgment is mandatory.
You understand discretion — what belongs in an email, what belongs in a phone call, and when a sensitive conversation needs to come directly to the owner.
You do not need to be a political operative.
You definitely should not be a bomb-thrower.
You Are Reliably Present
This is an in-person leadership job in Amarillo.
The team needs a manager who is consistently present, accessible, and dependable. People will build their work around you.
Remote management will not work for this position.
You Are Comfortable Building While Operating
This is a startup wearing work boots.
Some systems are excellent. Some are temporary. Some need to be rebuilt.
You should be able to distinguish between something that is imperfect but good enough to operate and something that is genuinely holding the business back.
We are not looking for someone who spends six months designing the perfect system while revenue waits.
Mission Matters — But Execution Matters More
This operation exists to strengthen local news, local commerce, and local civic life.
You should care about that mission.
But enthusiasm is not a substitute for execution.
Payroll, deadlines, sales numbers, collections, launches, and accountability still matter on Monday morning.
Authority
You will be given meaningful authority to run the operation.
That includes the ability to assign work, establish deadlines, set sales expectations, reorganize workflows, recommend hiring and termination decisions, establish operating procedures, and tell the owner when he is becoming the bottleneck.
You will be held accountable for results, so you will also be given authority over the things necessary to produce them.
Compensation
Competitive base salary based on experience, plus performance compensation tied to the growth and profitability of the operation.
The base is the floor, not the ceiling.
Performance compensation may include measurable growth in recurring revenue, operating profitability, collections, retention, and major launch milestones.
This is not structured as a simple sales commission.
The objective is to build an operation that produces consistently, not merely close an occasional large account.
The people who produce here participate in what they build.
The first 90 days are a mutual prove-out. You will have real responsibility from the beginning and clear numbers by which we can both judge whether the relationship is working.
Perform, and the role, authority, and compensation can grow with the operation.
How to Apply
Send a resume and a short letter written in your own words.
Please answer these two questions:
1. Tell me about a time you took over an operation, department, team, or project that was underperforming. What did you do during the first 60 days, and what changed?
2. Tell me about something you decided to stop doing because it was consuming more time or money than it was worth. How did you make the decision?
Plain language beats polish.
A form letter will tell us very little.
If you are looking for a quiet job with a narrow lane, this is not it.
If you want to run something that matters, build an operation, be measured by results, and participate financially in what you create, let's visit.
Pay: $70,000.00 - $100,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Paid time off
Work Location: In person
