Marketing Associate, Content & Storytelling
Part-Time | On-Site | Tewksbury, MA
**Full-time Opportunities Available Based on Performance**
You Wanted to Tell Stories. Come Help Build One.
Maybe you studied film, video, media, communications, or marketing because you wanted to create.
You learned how to frame a shot. Tell a story. Edit. Graphic Design. Capture emotion. Make people pay attention.
Now you're trying to figure out how to turn those skills into a real career.
This might be the opportunity you didn't know you were looking for.
Eco Auto is building one of the most exciting emerging consumer brands in automotive.
We sell EVs.
We service Teslas and other electric vehicles.
We repair EV batteries.
We're building a national franchise organization.
We're creating new locations.
We're working with customers, technicians, entrepreneurs, investors, and communities every day.
And we need someone with a camera who knows how to recognize:
"There's a story here."
Then capture it.
Your Mission
Your job isn't simply to make cool videos.
Your job is to use storytelling to build the brand and create demand.
We want content that helps:
- Fill our service bays every day
- Make Eco Auto the place EV owners think of for service and battery repair
- Bring vehicles to us for repair from throughout New England and beyond
- Sell more cars in our local market(s)
- Build relationships with our surrounding communities
- Grow our Spanish-speaking audience
- Grow our Portuguese-speaking and Brazilian audience
- Build Eco Auto into a nationally recognized EV brand
We want someone who gets excited not only when a video looks great, but when people comment, share, DM us, book an appointment, or buy a car because of it.
First: You Need to Be Great Behind a Camera
Video is at the heart of this position.
You should understand:
- Composition
- Lighting
- Framing
- Audio
- Interviews
- B-roll
- Camera movement
- Visual storytelling
- Short-form video
- Making real people comfortable on camera
You should be able to walk into a service bay, customer delivery, event, meeting, or dealership floor and instinctively start thinking:
What's the story?
Who's the character?
What's the shot?
Why would someone care?
Sometimes you will plan the content.
Sometimes you'll see something happening and simply know:
We need to film this.
You Will Have Stories Everywhere
One day you might film a technician diagnosing a Tesla battery problem.
The next:
A customer who saved thousands of dollars repairing a battery instead of replacing it.
A family buying their first EV.
A new Model Y arriving.
A customer shipping us their vehicle for a difficult repair.
A franchise meeting.
A company event.
A conversation with our founder about entrepreneurship.
A new location.
A business problem being solved behind the scenes.
There is almost always something happening.
Your job is to capture it.
What You'll Create
You will help take content from idea through publication:
IDEA → SHOOT → EDIT → DESIGN → POST → ENGAGE → MEASURE
That includes:
- Reels
- TikToks
- YouTube Shorts
- Longer-form video
- Customer stories
- Vehicle content
- Service content
- Battery repair stories
- Educational EV content
- Founder/CEO content
- Franchise content
- Interviews
- Events
- Photography
- Behind-the-scenes content
- Social media graphics
- Carousels
- YouTube thumbnails
- Promotional graphics
- Advertising creative
Graphic design is part of this position, so you should have strong visual instincts and be comfortable with Canva, Photoshop, Illustrator, or similar tools.
You'll Also Learn How Storytelling Builds a Business
You'll work directly with our CEO and Marketing Director.
You'll learn how creative connects to:
- Branding
- Advertising
- Consumer psychology
- Social media
- Lead generation
- Sales
- Customer experience
- Franchising
- Entrepreneurship
- Building a national consumer brand
We don't want you simply asking:
"Did people watch it?"
We want you learning to ask:
"Did people care?"
"Did they engage?"
"Did they take action?"
Our #1 KPI: Engagement
We want people talking to us.
That means:
- Comments
- Shares
- Saves
- DMs
- Story responses
- Questions
- Conversations
- Community participation
And your job doesn't end when you hit Post.
You will actively manage engagement:
- Respond to comments
- Respond to DMs
- Start conversations
- Answer basic questions
- Recognize potential customers
- Move conversations toward appointments and inquiries
- Direct people to inventory, service, battery repair, and other resources
- Make followers feel like there are real people behind the brand
Our #2 KPI: Leads
We want social media to generate measurable business.
That includes:
- Service appointments
- Vehicle inquiries
- Battery repair inquiries
- Calls
- DMs
- Website traffic
- Franchise interest
- Qualified opportunities
If our service department has openings, you should be thinking:
"What can we create today that helps fill those bays?"
If a great vehicle arrives:
"How do we create demand for this car?"
If ten people ask the same question:
"That's tomorrow's content."
That's the mindset we're looking for.
Spanish & Portuguese Are a BIG Opportunity
Our founder is Latino and fluent in English, Spanish, and Portuguese.
We believe there is a major opportunity to build authentic relationships with the Spanish-speaking, Portuguese-speaking, and Brazilian communities throughout Massachusetts and beyond.
If you speak:
Spanish, Portuguese, or both, that is a major plus.
We don't simply want to translate English advertisements.
We want to create content that actually speaks to these communities.
Customer stories.
Educational videos.
Service content.
Founder content.
Community events.
Conversations.
Real relationships.
We Have the Equipment
You'll have access to professional content-production equipment, including:
- Professional Canon 4K camera equipment
- Multiple iPhone Pro devices
- Professional microphones
- Lighting
- Teleprompter
- MacBook Pros
- iPads
- Production accessories
- Existing creative and marketing resources
We have the cameras.
We have the equipment.
We have the customers.
We have the vehicles.
We have the technicians.
We have the stories.
We need you to help bring it all to life.
Creativity Without Organization Doesn't Work Here
We're looking for someone creative who is also extremely organized, dependable, and consistent.
You'll help manage:
- Shoot schedules
- Content calendars
- Raw footage
- Finished videos
- Graphics
- Content requests
- Project deadlines
- Social media conversations
- Digital assets
You cannot produce five amazing videos one week and disappear creatively for the next three.
Consistency builds brands.
Work Directly With the Founder
You'll have unusual access to a founder actively building and growing multiple businesses.
You'll help document:
- EcoAuto
- The dealership
- EV service
- Battery repair
- The franchise organization
- The CEO/founder story
- Events
- Partnerships
- New businesses
- New locations
- Other projects as they develop
Sometimes you'll be asked to follow the CEO with a camera.
Sometimes you'll ask the questions.
Sometimes you'll capture a conversation nobody planned to turn into content.
Sometimes you'll attend an event.
Sometimes you'll simply be the additional capable person who helps get something done.
This is primarily a creative marketing position, but we value people who are willing to jump in and help the team win.
AI Is Part of the Job
We're an AI-forward company.
You'll be encouraged to use AI for:
- Story development
- Content ideas
- Research
- Scripts
- Hooks
- Captions
- Graphic concepts
- Editing
- Repurposing
- Analytics
- Organization
- Workflow automation
You don't need to know every AI tool today.
You do need to be curious and willing to become excellent at using them.
Who We're Looking For
Maybe you:
- Graduated from film school
- Studied media or communications
- Have been freelancing
- Have worked on production sets
- Have been creating social media content
- Have worked for an agency
- Have 1–3 years of professional experience
- Have an exceptional portfolio coming out of school
We care about your eye, your work ethic, your portfolio, and your potential more than having the perfect resume.
You should be:
- Strong behind a camera
- Comfortable editing
- Capable of graphic design
- Creative
- Highly organized
- Reliable
- Curious
- Coachable
- Social
- Comfortable talking with customers
- Interested in business
- Hungry to grow
This Is a Career Opportunity
We aren't looking for someone to come make videos for six months.
We're looking for someone who wants to build their marketing career while we build the company.
You may start as a Marketing Associate.
But as you become better and the brands grow, this could develop toward:
- Senior Content Producer
- Brand Storyteller
- Social Media Manager
- Brand Manager
- Creative Lead
- Marketing Manager
- Creative Director
- Franchise Marketing Leadership
We want someone whose responsibility grows because their impact grows.
Eligible employees may also have opportunities to participate in our performance and tenure-based profit-sharing program, rewarding performance, consistency, contribution, longevity, and company success.
Help build it. Grow with it. Participate in what you help create.
You'll Love This Opportunity If...
You see the world through a camera.
You notice moments other people miss.
You love telling stories about real people.
You want your work seen.
You want to learn how creativity actually creates revenue.
You want stability without giving up creativity.
You want access to interesting businesses and people.
You want responsibility earlier in your career.
And you want to look back several years from now and say:
"I was there when they were building it. And I helped make people care."
How to Apply
Submit your resume
SHARE A link with:
- Your resume
- Your portfolio or demo reel
- 3–5 examples of videos you personally shot
- 3–5 examples of videos you personally edited
- Examples of graphic design work
- Social media accounts or brands you have worked on
- Languages you speak
- A short note explaining why this opportunity caught your attention
Your portfolio matters more than having the perfect resume.
Show us how you see the world.
Final candidates may be invited to complete a paid working audition.
Come Tell the Story While We're Building It.
We don't need someone to show up after everything interesting already happened.
We need someone in the room while it's happening.
Compensation is based on experience
Pay: $25.00 per hour
Benefits:
Work Location: In person
