About the Role
Emage Fibroid Centers is seeking a creative, strategic, and highly organized Social Media & Brand Growth Manager to lead and grow our social media presence across Instagram, TikTok, Facebook, YouTube, LinkedIn, and emerging platforms to support our locations in Atlanta, GA, Richmond, VA, and Washington, DC,
This role is responsible for creating compelling content, strengthening brand awareness, managing our social media presence, and helping educate women about uterine fibroid embolization (UFE), a minimally invasive, non-surgical treatment for uterine fibroids.
The ideal candidate is both creative and analytical, with strong graphic design skills, experience producing engaging short-form video, and a passion for building brands through authentic storytelling. You'll play a key role in expanding our digital reach, increasing engagement, and helping more women discover a treatment option for fibroids they may not know exists.
Key Responsibilities
- Develop and execute the organic social media strategy across all platforms
- Create engaging, educational, and visually compelling content tailored to each social media channel
- Produce short-form video content for Instagram Reels, TikTok, YouTube Shorts, and other emerging formats
- Design branded graphics, carousels, stories, promotional materials, and campaign assets
- Write compelling captions, scripts, and educational content that makes complex healthcare topics easy to understand
- Manage the social media content calendar and publishing schedule
- Own and maintain all social media profiles, including branding, bios, links, highlights, keywords, and platform optimization
- Ensure brand voice, messaging, and visual identity remain consistent across every platform
- Monitor industry trends, platform updates, and emerging social media opportunities
- Engage with followers by responding to comments, messages, and community conversations in a timely and professional manner
- Collaborate with physicians, leadership, patient care teams, and marketing partners to develop meaningful content
- Identify opportunities to feature patient stories, physician education, community partnerships, and brand partners
- Partner with the SEO and digital marketing teams to improve search visibility and content performance
- Optimize social content using keywords, hashtags, captions, metadata, and platform best practices
- Track key performance metrics including reach, engagement, follower growth, video views, website traffic, and conversions
- Analyze results and provide recommendations to continually improve content performance and audience growth
Required Qualifications
- 5+ years of experience managing and growing social media accounts for a brand or organization
- Strong portfolio demonstrating social media content creation, graphic design, and visual storytelling
- Strong graphic design skills with the ability to independently create polished, on-brand creative assets
- Experience creating and editing short-form video content
- Proficiency with Canva, Adobe Creative Suite, Photoshop, Illustrator, Premiere Pro, CapCut, or similar creative tools
- Excellent writing, editing, and communication skills
- Strong understanding of social media strategy, audience growth, and platform best practices
- Working knowledge of SEO fundamentals and social search optimization
- Highly organized with the ability to manage multiple projects and deadlines
- Self-motivated, collaborative, and detail-oriented
Preferred Qualifications
- Experience in healthcare, women's health, wellness, or another highly regulated industry
- Familiarity with HIPAA-conscious healthcare marketing
- Experience working with physicians, patient stories, influencers, or community partnerships
- Photography and video production experience
- Experience with social media analytics and reporting platforms
What We Offer
- Competitive salary based on experience
- Remote work flexibility
- Paid time off and paid holidays
- Opportunity to help build a fast-growing, mission-driven healthcare brand
- Collaborative and supportive team environment
- Meaningful work that helps women learn about an alternative to surgery for fibroid treatment
About Emage Fibroid Centers
Emage Fibroid Centers specializes exclusively in uterine fibroid embolization (UFE), a minimally invasive, non-surgical treatment for uterine fibroids. Our mission is to educate women about all of their treatment options and provide compassionate, patient-centered care that helps reduce pain, heavy bleeding, and other fibroid-related symptoms while helping many women avoid unnecessary surgery.
Pay: $80,000.00 - $85,000.00 per year
Benefits:
- 401(k) matching
- Dental insurance
- Flexible schedule
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
Work Location: Hybrid remote in Southfield, MI 48034
