About the Role
US BioTek Laboratories is seeking an accomplished, results-driven Regional Sales Director to lead sales growth across the East Coast.
This is a hybrid leadership and individual-contributor role. You will lead a team of three Territory Sales Managers responsible for the Northeast, Southeast, and Great Lakes regions while personally managing a five-state territory consisting of Texas, Louisiana, Missouri, Arkansas, and Nebraska.
You will be responsible for driving regional revenue growth, coaching and developing your sales team, recruiting additional talent as needed, and personally building and expanding clinician relationships within your assigned territory.
The ideal candidate is an experienced sales leader who can build and manage a high-performing team while continuing to prospect, sell, and manage key accounts personally. Our territories have historically delivered 20%+ year-over-year growth, and this role will play a key part in continuing that momentum.
Key Responsibilities
Sales Leadership & Team Management
- Lead, mentor, coach, and manage three Territory Sales Managers overseeing the Northeast, Southeast, and Great Lakes regions.
- Establish clear sales goals, activity expectations, KPIs, and performance standards.
- Conduct regular one-on-one coaching, pipeline reviews, and performance evaluations.
- Analyze team performance and develop strategies to address gaps and accelerate growth.
- Recruit, interview, onboard, and develop additional sales talent as the organization grows.
- Foster a culture of accountability, collaboration, and high performance.
- Partner with the VP of Sales to develop and execute regional sales strategies.
- Accurately forecast territory sales within ±7%.
Territory, Revenue Growth & Business Development
- Personally manage and grow accounts across Texas, Louisiana, Missouri, Arkansas, and Nebraska while leading regional revenue growth across the East Coast.
- Drive 20%+ year-over-year growth by acquiring new clinician accounts, expanding existing relationships, and reactivating dormant and underperforming accounts.
- Prospect and engage healthcare practitioners through outbound calls, email, virtual meetings, conferences, and other sales channels.
- Build strong, long-term relationships with physicians, clinicians, functional medicine practitioners, naturopathic doctors, and other healthcare professionals.
- Develop strategies for territory expansion, market penetration, and account growth.
- Monitor pipeline health, sales activity, conversion rates, and revenue performance through HubSpot.
- Accurately forecast sales within ±7% and communicate opportunities, risks, and competitive intelligence to leadership.
- Maintain expert knowledge of US BioTek and RealTime Laboratories' testing portfolio, clinical applications, and competitive differentiators.
- Effectively educate practitioners on the value of our testing solutions through presentations, virtual meetings, and industry events.
What We're Looking For
- Proven track record of consistently achieving or exceeding sales goals, ideally with 20%+ year-over-year growth.
- Demonstrated success leading, coaching, and developing sales professionals.
- Strong prospecting, relationship-building, negotiation, and closing skills.
- Data-driven approach to managing salespeople, territories, pipelines, and revenue.
- Ability to balance strategic leadership with hands-on selling and account management.
- Self-motivated and disciplined with the ability to thrive in a remote environment.
- Excellent verbal, written, presentation, and active-listening skills.
- Strong customer-service mindset and ability to build trust with healthcare professionals.
- Comfortable learning and communicating technical and clinical product information.
- Experience with HubSpot or another CRM platform.
- Proficiency with Microsoft Outlook, Word, Excel, PowerPoint, and other business tools.
Qualifications
- Bachelor's degree or equivalent relevant experience preferred.
- 5+ years of territory, field, or B2B sales experience.
- 2+ years of direct sales management experience.
- Demonstrated experience delivering 20%+ year-over-year sales growth.
- Experience in medical, laboratory, healthcare, diagnostic, or related sales preferred.
- Experience selling to physicians, clinicians, functional medicine practitioners, naturopathic doctors, or other healthcare professionals preferred.
- Experience with laboratory diagnostics, functional medicine, preventative healthcare, wellness testing, or specialty diagnostics is a plus.
- Experience with HubSpot.
Compensation & Benefits
We offer a competitive compensation package designed to reward leadership, performance, and revenue growth:
- $90,000 annual base salary
- Uncapped monthly bonus/commission opportunity
- Target total compensation of $140,000–$160,000+ annually
- 401(k) with company match
- Medical, dental, and vision insurance
- HSA
- Life and AD&D insurance
- Employee Assistance Program (EAP)
- Paid vacation and sick leave
- Paid holidays and floating holiday
- Remote work environment
About US BioTek Laboratories & RealTime Laboratories
US BioTek Laboratories and RealTime Laboratories are CLIA- and CAP-accredited laboratories dedicated to advancing specialty laboratory testing for healthcare practitioners and their patients.
Together, our organizations offer a broad portfolio of specialty testing, including food sensitivity, food allergy, microbiome, nutrition, celiac, Candida, organic acids, environmental toxins, mycotoxins, and other specialty diagnostic testing.
US BioTek Laboratories is headquartered in Shoreline, Washington, while RealTime Laboratories is based in Dallas, Texas. US BioTek acquired RealTime Laboratories in March 2024, bringing together complementary expertise, technology, and testing capabilities.
Why Join Us?
This is more than a traditional sales management position. You will have the opportunity to lead an established sales team, personally manage a strategic territory, and directly influence the growth of two specialty laboratory brands in a growing market.
We are looking for a leader who is competitive, coachable, analytical, and entrepreneurial — someone who can set strategy, develop people, build relationships, and still roll up their sleeves to win business.
If you are an experienced sales leader who thrives on growth, accountability, and building high-performing teams, we'd like to hear from you.
This is a remote position. Candidates must be located in the Central or Eastern Time Zone.
Pay: $130,000.00 - $160,000.00 per year
Benefits:
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Work Location: Remote
