Top 10 Growth marketer Jobs in Bethlehem, Pa

Product Manager, MIS
AESCULAP INC. —Bethlehem, PA
- $110,000 - $140,000 a year
- Hybrid work
- Marketing
- 5 years
- Analysis skills
- Health insurance
- 401(k)
Sr. Product Manager, MIS
AESCULAP INC. —Bethlehem, PA
- $110,000 - $140,000 a year
- Hybrid work
- Marketing
- 5 years
- Analysis skills
- Health insurance
- 401(k)
Producer
BSI Corporate Benefits —Bethlehem, PA
- Full-time
- Hybrid work
- Microsoft Outlook
- Office
- Bachelor's degree
- Profit sharing
- Wellness program
Quick Apply
Integrated Campaign Manager, North America (New York or Chicago)
Ideals —United States
- $90,000 - $142,000 a year
- Full-time
- Remote
- Mid-level
- Travel
- 4 years
- Health insurance
- 401(k) matching

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Sr. Product Manager, MIS
AESCULAP INC. —Bethlehem, PA
5+ years of experience in product management, product marketing, strategic marketing, or commercial roles within medical devices, healthcare, or a related…
$110,000 - $140,000 a year
Senior Product Specialist - Product Operations
Lutron Electronics Co., Inc —Coopersburg, PA
Bachelor’s degree in engineering, design or related technical field; OR a bachelor’s degree in a non-technical field with related professional experience.

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Product Manager, MIS

AESCULAP INC. -
Bethlehem, PA

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Job Details

$110,000 - $140,000 a year

Benefits

Health insurance
401(k)
Tuition reimbursement

Qualifications

Marketing project management
Customer communication
Product marketing
Bachelor's degree
Forecasting
Product strategy
Cross-functional team management
Cross-functional communication

Full Job Description

Company: AESCULAP INC.

Job Posting Location: Bethlehem, Pennsylvania, United States

Functional Area: Marketing

Working Model: Hybrid

Days of Work: Friday, Thursday, Wednesday, Tuesday, Monday

Shift: 5X8

Relocation Available: No

Requisition ID: 12267

B. Braun Medical Inc., a leader in infusion therapy and pain management, develops, manufactures, and markets innovative medical products and services to the healthcare industry. Other key product areas include nutrition, pharmacy admixture and compounding, ostomy and wound care, and dialysis. The company is committed to eliminating preventable treatment errors and enhancing patient, clinician and environmental safety. B. Braun Medical is headquartered in Bethlehem, Pa., and is part of the B. Braun Group of Companies in the U.S., which includes B. Braun Interventional Systems, Aesculap® and CAPS®.

Globally, the B. Braun Group of Companies employs more than 64,000 employees in 64 countries. Guided by its Sharing Expertise® philosophy, B. Braun continuously exchanges knowledge with customers, partners and clinicians to address the critical issues of improving care and lowering costs. To learn more about B. Braun Medical, visit www.bbraunusa.com

We are hiring two Product Managers to support the Minimally Invasive Laparoscopic Surgery Division of Aesculap. These roles will serve as key business owners for assigned product portfolios and will be responsible for driving upstream and downstream marketing, identifying and executing go-to-market opportunities, owning clinical pathology strategy, and shaping future portfolio direction. The Product Managers will work cross-functionally with sales, medical affairs, clinical, regulatory, operations, and global partners to translate market needs into differentiated commercial and innovation plans.

Key Responsibilities:

Lead North America upstream marketing activities for assigned product categories, including voice-of-customer research, market assessment, competitive analysis, unmet need identification, and definition of product requirements.
Drive North America downstream marketing execution through positioning, messaging, sales enablement, launch planning, training support, promotional development, and demand generation initiatives.
Identify and assess go-to-market opportunities across new product introductions, line extensions, procedural adoption strategies, customer segmentation, and channel expansion.
Own clinical pathology strategy for assigned portfolios by developing deep expertise in disease states, procedural workflows, surgeon needs, treatment pathways, and evidence-based value propositions.
Partner with clinical and medical stakeholders to support claims development, evidence generation priorities, key opinion leader engagement, and market education strategies.
Develop and maintain annual business plans, product forecasts, pricing recommendations, and strategic growth plans aligned with division objectives.
Collaborate with research and development, regulatory, quality, supply chain, finance, sales, and global marketing teams to ensure successful product development, launch readiness, and lifecycle management.
Monitor market trends, customer feedback, competitive movements, and emerging technologies to inform future strategic views and portfolio roadmap recommendations.
Support product lifecycle decisions including portfolio optimization, new opportunity evaluation, product line rationalization, and long-range innovation planning.
Serve as a subject matter expert for the assigned portfolio and represent the business at customer meetings, sales meetings, surgeon labs, educational programs, and industry events.

Qualifications:

Bachelor’s degree in Marketing, Business, Life Sciences, Biomedical Engineering, or a related field required; MBA or advanced degree preferred.
5+ years of experience in product management, product marketing, strategic marketing, or commercial roles within medical devices, healthcare, or a related clinical field.
Experience with both upstream and downstream marketing responsibilities, including new product development and commercial execution.
Strong understanding of go-to-market strategy, market development, portfolio management, pricing, forecasting, and product lifecycle management.
Ability to understand and translate clinical pathology, procedural workflows, and customer insights into actionable business and product strategies.
Demonstrated success working in cross-functional environments and influencing stakeholders without direct authority.
Strong analytical, communication, presentation, and project management skills.
Experience supporting products in surgical, laparoscopic, or minimally invasive procedure settings is strongly preferred.
Willingness to travel as needed to support customer engagement, field collaboration, procedural observation, and industry events.
Preferred candidates will be located in the Center Valley, PA area. Considerations will be made for individuals outside the immediate geography.

Success Profile:

The ideal candidates are strategic, commercially minded marketers who can operate effectively across both innovation and execution. They bring a strong understanding of the clinical environment, can connect surgeon and customer insights to business opportunity, and are comfortable owning a portfolio from early concept through launch and lifecycle optimization. Success in these roles will require intellectual curiosity, cross-functional leadership, disciplined execution, and the ability to shape both near-term performance and long-term strategic growth for the division.

Role Structure:

These two Product Manager roles may be aligned to distinct product families, clinical applications, or growth initiatives within the Minimally Invasive Laparoscopic Surgery Division. While each role will have dedicated portfolio accountability, both positions are expected to operate within a shared strategic framework focused on market leadership, clinical relevance, differentiated value creation, and disciplined commercial execution.

Salary: $110k - $140k (plus bonus)

The targeted range for this role takes into account a range of factors that are considered when making compensation and hiring decisions; included but not limited to: skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. Compensation decisions are dependent on the facts and circumstances of each case. The range provided is a reasonable estimate.

B. Braun offers an excellent benefits package, which includes healthcare, a 401(k) plan, and tuition reimbursement. To learn more about B. Braun and our safety healthcare products or view a listing of our employment opportunities, please visit us on the internet at www.bbraunusa.com .

Through its “Sharing Expertise®” initiative, B. Braun promotes best practices for continuous improvement of healthcare products and services.

We are an equal opportunity employer. We evaluate applications without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected characteristic. Know Your Rights: Workplace Discrimination is Illegal, click here .

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