Job Summary:
WHO ARE WE?
Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com .
WHO ARE YOU?
Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!
THE TEAM
At Live Nation Entertainment, we have the privilege of optimizing content for the world’s most high-profile, in-demand live events, and we are looking to continue expanding our best-in-class digital marketing team. We are looking for a motivated, organized, data-driven individual who can bring their SEO expertise to help us conceive and execute SEO projects that not only adhere to best practices but also help us define new industry standards through testing and innovation.
THE ROLE
As the SEO Associate Manager, you will help drive the overall health and performance for a select profile of Live Nation/ Ticketmaster digital properties. This role is ideal for someone energized by the full spectrum of modern SEO; from content quality, search intent alignment, and SERP feature optimization to the technical factors that influence discoverability, rendering, and crawl efficiency and who enjoys partnering with others to translate insights into scalable, high‑impact search performance improvements.
WHAT THIS ROLE WILL DO
Technical Tactics: Audit site health (speed, rendering, and structure) to deliver immediate improvements while adhering to established technical SEO best practices.
Technical Optimization: Resolve technical debt to ensure search engines can easily crawl, index, and prioritize site content.
Performance Monitoring: Track rankings, traffic, and crawl health to proactively identify and fix SEO issues.
Content Marketing: Analyze competitor gaps and user intent to ensure content captures all stages of the customer journey and wins specific SERP features (like featured snippets).
Editorial Collaboration: Partner with content and marketing teams to integrate SEO best practices directly into the content creation and scheduling process.
AI-Driven Optimization: Support experimentation and optimization for AI‑driven search experiences (e.g., ChatGPT, Google AI Mode) by applying structured data and entity best practices.
Strategic Communication: Stay informed on evolving search trends and help translate relevant changes into clear, actionable insights
Engineering Integration: Partner with developers during the build phase to help ensure every new feature or site update is search-friendly from the start.
Product & UX Consulting: Provide guidance and recommendations to product managers on balancing user experience (UX) with search requirements to ensure new features drive both engagement and organic traffic.
Cross-Functional Advocacy: Support cross‑functional teams, including Design, Marketing, and Project Management, by offering SEO insights and recommendations that help align work with search best practices.
Performance Analysis: Combine data from multiple sources to measure how SEO projects are performing and turn those findings into clear, strategic reports.
KPI Management: Use internal and external tools to maintain and update key performance dashboards that track the health of the search business.
WHAT THIS PERSON WILL BRING
Deep SEO Experience: A minimum of 3-5 years in the field, specifically focusing on organic growth and "natural" search results.
Full-Stack SEO Knowledge: Proficiency in how front-end code (HTML, CSS, JS) and back-end systems (Servers, APIs) interact to affect how search engines "see" and "rank" a site.
Core Technical SEO: Advanced knowledge of the "plumbing" of a website; ensuring sitemaps, canonical tags, and page rendering are perfectly optimized for discovery.
Advanced Toolset: Strong working knowledge of standard SEO platforms (Semrush, Profound) alongside high-level data environments like BigQuery, Databricks, and BI tools (Tableau, Domo).
Performance Analysis: The ability to run SEO experiments and use hard data to measure and evaluate impact on traffic and revenue a specific technical change generated.
Actionable Insights: Moving beyond "reporting numbers" to providing SEO advice that helps both engineers and executives make better business decisions.
AI & GEO Adaptation: A forward-looking understanding of how AI-driven search (Generative Engine Optimization) and changing search results (SERPs) impact traditional traffic.
AI Workflow Efficiency: Using AI tools to automate tedious tasks and speed up research without losing human control over the final strategy.
Product Lifecycle Knowledge: Experience working within professional development frameworks like Agile or Kanban to get SEO tasks prioritized in the "sprint" alongside new features.
Cross-Functional Influence: The ability to help lead complex projects across different departments; Design, Engineering, and Marketing with appropriate guidance from senior leadership.
Hybrid Experience: A preference for candidates who understand both the "fast-paced" agency environment and the "deep-focus" in-house corporate environment.
Interpersonal Excellence: High-level communication skills used to simplify complex technical problems for non-technical partners.
Ownership & Culture: A self-starter who takes full responsibility for their projects while actively supporting the growth and positive environment of the broader team.
BENEFITS & PERKS
Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:
HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)
YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets
WEALTH: 401(k) program with company match, Stock Program
FAMILY: New parent programs & support including caregiver leave and baby bonuses, infertility support
CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
OTHERS: Volunteer time off, crowdfunding network
EQUAL EMPLOYMENT OPPORTUNITY
We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.
Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.
We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.
We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Live Nation will also provide reasonable religious accommodations on a case-by-case basis.
HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.
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The expected compensation for this position is:
$77,000.00 USD - $97,000.00 USD
** Pay is based on a number of factors including market location, qualifications, skills, and experience.
Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.
